Thursday 1 February 2018

New Private View episode | Leadership moves at Ogilvy, Publicis | The man behind Dentsu's content ambitions

Plus: Uber and Canon find hidden spots | All the week's moves and wins | Join us on Facebook Live at 1 pm
 
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Friday, 02 February, 2018

Private View: Skoda, NZ Police, and Singtel put on a show
Premium

Private View: Skoda, NZ Police, and Singtel put on a show

Rick Boost

Brands sing and dance for their supper in the latest episode of Private View, where creatives watch and react to ads on camera.

 
Publicis' Nold promoted to group-level APAC CEO

Publicis' Nold promoted to group-level APAC CEO

Staff Reporters

The Groupe also announced changes impacting Publicis Health, Publicis Communications North America and Leo Burnett.

 
Ogilvy makes creative changes for Japan, North Asia, ASEAN

Ogilvy makes creative changes for Japan, North Asia, ASEAN

David Blecken

Agency creates North Asia and ASEAN chief creative officer roles, and appoints a new CCO in Japan.

 
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The man behind Dentsu's content ambitions

The man behind Dentsu's content ambitions

David Blecken

Newly appointed executive officer Keiichi Yoshizaki leads a division that puts entertainment before the interests of brands but is likely to have an increasingly prominent role in the company.

 
Uber partners with Canon for new SEA campaign

Uber partners with Canon for new SEA campaign

Faaez Samadi

'Hidden cities' uses Uber data and Canon cameras to unearth places off the beaten track.

 
Briefs: Happiness, PHD, MediaCom, Ikon, AnyMind, more

Briefs: Happiness, PHD, MediaCom, Ikon, AnyMind, more

See all the week's people moves and business wins.

 
Join us live on Facebook at 1 pm SG/HK

Join us live on Facebook at 1 pm SG/HK

We'll be reviewing results from our exclusive overwork survey and touching on some of the week's other news items. Please join us.

 
Instagram launches carousel ads in Stories with new campaign by Bottega Veneta

Instagram launches carousel ads in Stories with new campaign by Bottega Veneta

Emily Tan

Advertisers will be able to use sequential storytelling, mix photos and videos, as well as showcase content from the same category in one story.

 
Unilever media spend rises more than $300 million

Unilever media spend rises more than $300 million

Simon Gwynn

Even though it slashed its agency roster and reduced ad production, the FMCG giant increased its overall brand and marketing investment in 2017, especially in digital.

 

Editor's Picks

Facebook: 89% of ad revenue is from mobile

Facebook: 89% of ad revenue is from mobile

Babar Khan Javed

Revenue grew by 47% while profits rose by 20%.

 
Google expelled 700,000 apps in 2017

Google expelled 700,000 apps in 2017

Babar Khan Javed

The quantity of apps removed in 2017 represent a 70% increase over the amount in 2016.

 
Photos: CEI celebrates in Singapore

Photos: CEI celebrates in Singapore

Staff Reporters

Industry gathers to mark the launch of Campaign Events Impact.

 
Full coverage of the Super Bowl (of ads)

Full coverage of the Super Bowl (of ads)

It's Super Bowl weekend, and Campaign US has you covered, with the latest ads and stories, including one organisation worried about a repeat of an infamous 'wardrobe malfunction'.

 
In programmatic, adopt partners that share your end goals

In programmatic, adopt partners that share your end goals

Babar Khan Javed

Audiocast recap: Partnerships in the digital advertising ecosystem work best when all parties have the same goals and the complementary skills to meet each other halfway.

 

Events

Campaign360

Campaign360

Mar 20, 2018

Capella Singapore

 
Digital Media Awards

Digital Media Awards

Apr 25, 2018

Shanghai

 
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