Chinese New Year extravaganza: Snickers' plane, Year of the Dog advice for agencies, more ads

Plus: Our final CNY-Valentines-Olympics ad smackdown | Automotive brands fly flag in Japan brand rankings

View in web browser   Thursday, 15 February, 2018 Why Snickers decked out a China Eastern Airlines plane Soon Chen Kang 江欣珍 Snickers outfits a China Eastern Airlines plane to reach 'hangry' people on CNY journeys.   Automotive brands top Interbrand Japan ranking David Blecken Toyota makes a decade as Japan's most valuable export, according to Interbrand's Best Global Brands ranking.   Ad smackdown III: Olympics vs Chinese New Year vs Valentine's Day Staff Reporters The final instalment of our unscientific and rather frivolous advertising face-off. Today's contestants: Shoppee, Alibaba and TNB.     New CEOs for Y&R Thailand, MediaCom ANZ Plus briefs on JWT, Ogilvy, Saatchi & Saatchi, and much more, in our moves and wins roundup.   Chinese New Year videos: Old dog, new tricks Nick Erskine-Shaw Nick Erskine-Shaw shares a few tips on how all brands, big and small, can get in on the action as we enter the Year of the Dog.   A CNY resolution for agencies: Be more like dogs Andrew Johnston In the upcoming year of the dog (and in any year), agencies would do well to cultivate the qualities humans admire in canines.   Editor's Picks Get into the CNY spirit with ads from Petronas, Singtel, AirAsia and many more Ad Nut Brands roll out Chinese New Year campaigns to usher in the Year of the Dog on 16 February.   Dentsu expects work reforms to eat into profit in 2018 David Blecken Dentsu's 2017 results and 2018 forecasts show that creating a better place to work is a costly business.   Premium Time to decide which AI to talk to Justin Peyton With adoption rates on voice-enabled home systems taking off, consumers will soon need to decide which AI ecosystem is best for them.   Events Campaign360 Mar 20, 2018 Capella Singapore   DigitalWorks Apr 25, 2018 Shanghai

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