China's mighty bank brands | MP & Silva promotes from Asia | Chaebols shrug off scandals?

View in web browser   Thursday, 02 February, 2017 'Economic patriotism': China's bank brands strongest in world Jenny Chan 陳詠欣 America's Wells Fargo loses its status as the world's most valuable banking brand to China's ICBC.   MP & Silva promotes from Asia for global role Matthew Miller The company has named Suhyeon Cho as chief commercial officer.   Behind Japan's most popular YouTube video ads David Blecken Pikotaro was outshone by a squeaky-voiced humanoid.     Premium Influence: In Korea, not a Lotte alternatives Faaez Samadi With Korea recently rocked by its latest chaebol corruption scandal, we investigate how local consumers express their outrage in the marketplace-or whether they do at all.   Dying Japanese town invites young people to open up David Blecken A film created by high school students aims to remind other young people that their hometowns are friendly places.   Editor's Picks Would you buy car insurance from a sockpuppet? Ad Nut 'Budsy', for Budget Direct Insurance by Co.hort Communications   Today's Tokyo is no 'Ghost in the Shell' techno-dystopia Omri Reis Whether futuristic, quirky or cold, Western travellers' perceptions of Tokyo haven't changed much in the years between 'Lost in Translation' and this year's 'Ghost in the Shell'.   Former MSLGroup China CEO files gender discrimination suit against Publicis Douglas Quenqua Faith Brewitt, former head of Greater China for MSLGroup, has filed a lawsuit saying she was denied the time and basic tools to do her job.   Promoted Chatbots will change the way consumers interact with brands forever James Lewin The rise of bots is the wakeup call we all need to get our (brand) house in order. It forces us to index information in a way that a bot can readily access and understand. Mindshare weighs in on the conversation   Super Bowl Central: Yellow Tail, Kia, Skittles, more See all the latest Super Bowl ads and related coverage by Campaign US.   Events Campaign360 Mar 22, 2017 Grand Hyatt Hong Kong   Digital360China Apr 20, 2017 Shanghai   Campaign Jobs   Xpand Group: Sales Manager - Broadcasting sector Singapore   Aspire: B2B Senior Account Manager - Creative Agency Singapore   Prospect: Head of Consumer - Global PR Agency Hong Kong

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