Publicis merges Solutions with Arc Worldwide | Myntra film | Engagement meter: YouTube top 10 | Opinion: Why it's time for less bullshit and more build shit

View in web browser   Wednesday, 29 November, 2017 Publicis merges Solutions with Arc Worldwide Campaign India Team The entity will be headed by Vandana Verma   Myntra focusses on 'instant refunds' to lure non-metro shoppers Campaign India Team Watch the ad films conceptualised by Taproot Dentsu here   Unmetric Engagement Meter: Most viewed on YouTube (11-20 November) Campaign India Team Videos from OnePlus, Renault, Bajaj V and more...   Opinion: Why it's time for less bullshit and more build shit Dylan Williams It's time for the industry to regain its cultural significance, says the author   Lego awards global media to Initiative Omar Oakes The IPG Mediabrands agency takes over from Dentsu Aegis Network's Carat in Europe and Asia and Publicis Groupe's Starcom in the US.   Ruder Finn bags Tata AIA's communication mandate Campaign India Team Account won post a multi-agency pitch   The Womb bags Puro Wellness' creative duties Campaign India Team No multi-agency pitch involved   Editor's Picks "F1 takes the environmental challenge extremely seriously": Mark Gallagher Prasad Sangameshwaran When everyone is busy debating about the new Formula 1 logo, Campaign India takes a look at the future of the sport.   Blog: Why Manushi Chhillar's Miss World Crown should mean more to us Sandeep Goyal Can the latest Miss World title re-ignite sponsor interest in beauty pageants?   Weekend Laugh: Producer's Diary by Dalbir Singh Dalbir Singh Kiss films' co-founder and managing partner continues with his sketches for Campaign India   "There is still hope for brands in India": Maria Garrido Campaign India Team The global chief insights and analytics officer at Havas Group explained why brands need to be meaningful

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