Hyundai Grand i10, Axis Bank films; Opinion: Re-invent the creative act; Social Engagement Meter: Most viewed on YouTube (21-31 Jan.); The final verdict on Super Bowl LI; Rakesh Hinduja elevated at Leo Burnett

View in web browser   Wednesday, 08 February, 2017 Hyundai relaunches Grand i10, labels it 'Wowsome' Campaign India Team Watch the film conceptualised by Innocean Worldwide, Punit Anand explains the launch campaign   Axis Bank repays debt to mothers Campaign India Team Watch the TVC conceptualised by Lowe Lintas here   Opinion: Re-invent the creative act Dinesh Swamy Creativity should not be controlled but channelised, says the author   Unmetric Engagement Meter: Most viewed on YouTube (21-31 January) Campaign India Team Videos from Bingo, Jabong, Bajaj, Nissan, Max Life Insurance and more...   The final verdict on Super Bowl LI: Politics, giggles and the middle of the road Eleftheria Parpis Our team of international creative experts applauded "principled stands," "protest ads" and "damn-near magical drones."   Rakesh Hinduja elevated at Leo Burnett to head Mumbai operations Campaign India Team Was EVP at the agency prior   Editor's Picks Tomorrow will be Better for Women in the Agency Raahil Chopra TBWA's APAC President, Philip Brett makes a strong case for the gender balance story in markets like India   Tata is no longer a top 100 global brand: Brand Finance Simon Gwynn , Campaign India Team Google dethrones Apple as the world's most valuable brand. Among Indian brands, Airtel, LIC, Infosys, Reliance Industries, Indian Oil and HCL Technologies were gainers, while SBI and L&T drop a few spots in the top 500   Agency Spotlight January 2017: Ogilvy & Mather Campaign India Team The agency's work this month puts it in the spotlight   New Business League: December 2016 update Campaign India Team MullenLowe Lintas Group and Mindshare continue to lead

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