Sunday 17 December 2017

Year-ender: Anita Nayyar | The year's 10 most questionable ads | Twitter top 20 | Premier Badminton League film | MMGB

 
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Monday, 18 December, 2017
'Meaningful is not an expectation. It's a given': Anita Nayyar

'Meaningful is not an expectation. It's a given': Anita Nayyar

Campaign India Team

We ask industry leaders for a learning from 2017 and an expectation from 2018

 
The year's 10 most questionable ads

The year's 10 most questionable ads

Matthew Miller

Our listicle-based look back at the year in APAC marketing and communications continues, with the 10 APAC ads that made the worst impression.

 
Unmetric Engagement Meter: Twitter top 20 (1-10 December)

Unmetric Engagement Meter: Twitter top 20 (1-10 December)

Campaign India Team

Posts from Indigo, Redmi, Zomato and more...

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Premier Badminton League gets the 'baddies' to #SmashTheHouseDown

Premier Badminton League gets the 'baddies' to #SmashTheHouseDown

Campaign India Team

View the film conceptualised by Star Sports' creative communication team

 
MMGB: 'Let's go Twitter'

MMGB: 'Let's go Twitter'

Campaign Staff

View the films conceptualised by the in-house team at Twitter here

 
MIB gives nod for Dish TV Videocon merger

MIB gives nod for Dish TV Videocon merger

Campaign India Team

The D2H players had entered into an agreement in November 2016

 

Editor's Picks

Blog: 2017 in the rear view mirror; 2018 in the windshield (Part 4)

Blog: 2017 in the rear view mirror; 2018 in the windshield (Part 4)

Sandeep Goyal

In part four of this series, the author says that today's brand fans are likely to recruit the future fans for the brand

 
#Virushka 2017: Well played Manyavar?

#Virushka 2017: Well played Manyavar?

Raahil Chopra

The couple endorse ethnic wear brand Manyavar but wore Sabyasachi for the D-Day

 
'It's important to invest in yourself': Luis Garcia

'It's important to invest in yourself': Luis Garcia

Raahil Chopra

The ex-Liverpool and FC Barcelona midfielder, explains how brand ambassadorship could be an insurance against bankruptcy

 
Campaign South Asia AOY 2017: In pictures

Campaign South Asia AOY 2017: In pictures

Rashmi Mallya

The South Asia leg of Campaign's Agency of the Year Awards were hosted in Mumbai on 5 December. Here are images from the night

 
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