Magna Global report: Indian advertising to grow in excess of 12 per cent | Year-ender: Vivek Nayer | Twitter top 20 | Dave Trott's blog

View in web browser   Tuesday, 05 December, 2017 More good news comes India's way: Magna Global on ad spends Robert Sawatzky, Campaign India Team Indian advertising revenue is expected to grow in excess of 12 per cent CAGR, in the next five years   '2018 will see the theme of collaboration playing out more and more': Vivek Nayer Campaign India Team Kick-starting our year end special, we ask industry leaders for a learning from 2017 and an expectation from 2018   Dave Trott's blog: Targeting versus signalling Dave Trott The author brings out the importance of 'context' and explains how brands ignore that on digital   Campaign South Asia AOY 2017 to be held in Mumbai today Campaign India Team The glittering ceremony will see participation of agencies from India, Sri Lanka, Bangladesh and Nepal   Unmetric Engagement Meter: Twitter top 20 (21-30 November) Campaign India Team Posts from Redmi, Yahoo, Cafe Coffee Day and more...   Axis MF appoints The Womb Campaign India Team The agency will work on strategy and creative   Editor's Picks Zenith Forecast: India overtakes UK to reach number four in 'top contributors to ad spends 2017-2020' Campaign India Team The report expects global ad expenditure to grow at 4.1 per cent in 2018; India to grow at 8.4 per cent   Cool Muslims wear The Modist on their sleeves Campaign India Team This Eid we focus on tips for marketing to Muslim consumers   New Business League: October 2017 update Campaign India Team Wavemaker replaces Havas at the top of the media agency list while JWT continues leading the creative agencies   Blog: Why Manushi Chhillar's Miss World Crown should mean more to us Sandeep Goyal Can the latest Miss World title re-ignite sponsor interest in beauty pageants?

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