Wednesday, 13 December 2017

2017's biggest launches | Wayne Arnold makes a surprising announcement

Plus: DAN's new data head and all the week's people moves | Grey Group marks 100 years | Way too many holiday ads
 
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Thursday, 14 December, 2017

The year's 5 most significant launches

The year's 5 most significant launches

Faaez Samadi

Our listicle-based look back at the year in APAC marketing and communications continues, with the most important launches of 2017.

 
MullenLowe Profero makes global leadership changes

MullenLowe Profero makes global leadership changes

Matthew Miller

The agency adds two new roles, global chairman and global head of business transformation, as its co-founder prepares to depart for a long break.

 
DAN names regional head of data strategy

DAN names regional head of data strategy

Follow this week's people moves and business wins. Pictured: Ben Wightman, DAN's new regional head of data strategy.

 
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Publishers lose $3.5 million a day to fake video inventory

Publishers lose $3.5 million a day to fake video inventory

Emily Tan

Publishers are losing out on up to $1.27 billion a year, a study by Amobee, Google, Quantcast and 16 major publishers has found.

 
Formula E aims for the cultural big league after appointing Iris to global account

Formula E aims for the cultural big league after appointing Iris to global account

Simon Gwynn

Iris was appointed as global brand strategy and creative agency for TV, out of home and digital, following a competitive pitch.

 

Editor's Picks

Grey Group celebrates centennial, launches startup initiative

Grey Group celebrates centennial, launches startup initiative

Staff Reporters

The agency is giving over a floor of its office in Singapore to host startups working on data, creative technology, adtech and ecommerce.

 
Your one stop for all Agency of the Year info

Your one stop for all Agency of the Year info

The final awards show is tonight in Singapore, covering the ANZ, SEA and Network awards. Follow us on Twitter (@CampaignAsia) for live results, and tune in here afterwards for winner lists, analysis and photos.

 
MediaWorks to return to Bangkok in 2018

MediaWorks to return to Bangkok in 2018

Campaign Asia-Pacific

The four-day intensive workshop and mentoring experience returns for its 13th year.

 
Help! Ad Nut cannot stop collecting holiday ads

Help! Ad Nut cannot stop collecting holiday ads

It's a sickness, really. But if you like Christmas-y cheer (or are bored at work), Ad Nut has more than 60 ads for you.

 
How a DSP can increase win-rates through multi-bid
Promoted

How a DSP can increase win-rates through multi-bid

Jordan Linville

For a DSP, increasing win-rate is more than just a short-term ROI benefit.

 

Events

MediaWorks

MediaWorks

May 23 - 26, 2018

Bangkok

 
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