Blog: If Sachin Tendulkar bats for Apollo, is the MRF connection too strong?
Sandeep Goyal
Is Sachin Tendulkar switching loyalties from MRF to Apollo Tyres?
Key takeaways from The Advertising Club's D-Code
Campaign India Team
The best minds in digital, media and marketing shared insights on decoding digital at the Advertising Club's inaugural edition of D Code
Madison Media Infinity appoints Girish Upadhyay as COO
He joins the agency from Tata Motors
Mahindra Group hopes to change perception around the phrase #LadkiHaathSeNikalJayegi
Watch the film conceptualised by FCB Interface here
Rakesh Srivastava quits Hyundai Motor India
Ends six-year stint with the company
Sameer Wanchoo joins Eureka Forbes as CMO
Former CMO Shashank Sinha handed chief transformation officer role
Blog: Mercenary or strategist? Federer's choice of Uniqlo over Nike
Roger Federer's move to Uniqlo is akin to moving from Michelin-star gourmet to fast food. But has the champion been astute off-the-court, as he is on it?
Opinion: The online teens and what it means for marketers
Anubhav Mishra, Sridhar Samu
The co-authors list down why online word-of-mouth is of significant importance while targeting this age group
Google, Amazon and Jio are India's Most Influential Brands: Ipsos
The study ranks influence based on key parameters like trustworthiness, customer engagement and leading edge among others
North India has the largest gap in aspiration for wealth: Bankbazaar
The latest results of the Bankbazaar Aspiration Index is out. This is what it unveils
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