Tuesday 28 August 2018

Old ads haunt Didi Hitch following murders | Uniqlo's ambitious AI assistant | HubSpot to hire more in SG

Plus: Amobee completes Videology acquisition | Malaysia's mobile-friendly brands | When is a handbag not a handbag
 
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Wednesday, 29 August, 2018

Old ads haunt Didi Hitch following rape-murder cases

Old ads haunt Didi Hitch following rape-murder cases

Jenny Chan 陳詠欣

Angry Chinese netizens have dredged up past ads for the ride-sharing service, which are filled with sexual innuendo that seems foreboding in retrospect.

 
How Uniqlo developed its 'digital concierge' voice service

How Uniqlo developed its 'digital concierge' voice service

David Blecken

Inside the company's ambitious, and unfinished, plan to build a proactive, AI-powered shopping assistant that's plugged into inventory systems and consumer desires.

 
HubSpot to hire 100 more in Singapore

HubSpot to hire 100 more in Singapore

Robert Sawatzky

An expanded APAC HQ aims to employ 250 staff by 2021.

 
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Amobee completes Videology acquisition

Amobee completes Videology acquisition

Matthew Miller

Singtel subsidiary also makes a series of executive appointments including noted AI expert Domenic Venuto from IBM Watson.

 
There's still time to enter your work for Spikes Asia

There's still time to enter your work for Spikes Asia

But not much! The entry deadline is Friday.

 
See the complete Spikes Asia programme

See the complete Spikes Asia programme

Three days. Four tracks. Five stages. Nearly 100 speakers from across the region and the globe.

 
Malaysia's top mobile-friendly brands

Malaysia's top mobile-friendly brands

We asked in-market experts to explain what AirAsia and others are doing right.

 
Briefs: Cognito, Fitch, Town Square, RXP Group, much more

Briefs: Cognito, Fitch, Town Square, RXP Group, much more

Keep up on the week's people moves and business wins.

 

Editor's Picks

Family life has changed. How are ads adapting?
Premium

Family life has changed. How are ads adapting?

Miriam Rayman

The home hub and how it fits in with our work lives is undergoing a shift that reflects changing attitudes. We take a look at how brands are responding to this in recent ad campaigns.

 
The ugly truth about why I left BBDO China after just a year

The ugly truth about why I left BBDO China after just a year

Olivia Parker

Delmus Credle resigned from his role as head of planning at BBDO Shanghai because of comments that he claims related to his nationality, skin colour and sexuality, which he felt were degrading and unacceptable.

 
A handbag by any other name is not the same in China, Hong Kong and Taiwan

A handbag by any other name is not the same in China, Hong Kong and Taiwan

Lindsay Hong

A piece of text may translate perfectly from a dictionary perspective, but that's not to say that the correct dialects have been used or that it's keyword-rich enough for marketing.

 
What will the 'client of the future' look like?

What will the 'client of the future' look like?

Lindsay Stein

Industry experts share how marketers-like their agency partners-will have to adapt in the coming years.

 
'If WPP's next CEO isn't Mark Read, it's got to be a spectacular choice': Analysts

'If WPP's next CEO isn't Mark Read, it's got to be a spectacular choice': Analysts

Gideon Spanier

There is speculation that the board will make a decision by 4 September.

 

Events

Top 1000 Brands Breakfast Briefing | Singapore

Top 1000 Brands Breakfast Briefing | Singapore

Sep 6, 2018

Singapore

 
Agency | Marketer Partnership Awards 2018

Agency | Marketer Partnership Awards 2018

Sep 6, 2018

Singapore

 
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