WPP: Don't let the headlines scare you | Mercedes-Benz launches global media review | Chinese lead world at abandoning cash

Plus: Nike's stunning choose-your-own b-ball adventure | Innovid launches in APAC | New work involving avocados, apples

View in web browser   Thursday, 03 May, 2018 WPP: Don't let the headlines scare you Barry Lustig The next six months promise to be unpleasant for WPP. However, it's a great time for the future of WPP. (Both of these things can be true.)   Mercedes-Benz parent Daimler puts global media up for review Lindsay Stein It's a busy time for the auto industry with multiple global reviews in play.   Nike launches stunning first-person basketball adventure Ad Nut Nike China and R/GA Shanghai give fans a glimpse of what it's like to compete in the brand's high-school basketball league.     Chinese and US consumers moving away from cash Staff Reporters TOP OF THE CHARTS: Latest JWT report says China is leading the way in payments and fintech innovation.   Innovid launches APAC operations Babar Khan Javed The video marketing platform will use BTL media to spread the word.   Kantar intros analytics practice amid sale rumours Alex Brownsell The new practice will unify a global network of over 1,500 data scientists, analytics consultants, technologists and data designers.   In brief: Golin, Iris, JWT, OMD, Ogilvy, more Keep up on the week's people moves and business wins.   Editor's Picks 'A' is for Apple: Yes, we get the idea, Somersby Ad Nut A reboot of a popular Cantonese nursery song by DDB Hong Kong aims to reinforce that Somersby's apple cider is made of well, apples.   Rebranding campaign urges you to 'Smash an Avo' Ad Nut Campaign from Ikon Sydney claims avocados make everything better, features brand ambassador 'Hugh the Jack Man'.   Photos and highlights from Digital Media Awards 2018 Staff Reporters The 2018 Digital Media Awards honouring the best of marketing on digital platforms in China took place last Thursday at the JW Marriott Shanghai.   Promoted Why Asia-Pacific will lead Rick Boost, Staff Reporters Brand marketers from Jetstar, Stanchart and the CMO Council along with agency and platform leaders explain why Asia-Pacific has a leg up on the rest of the world when they drop by the OMD Backstage Pass studio during Campaign360.   Events MediaWorks May 23 - 26, 2018 Bangkok   Women Leading Change Awards & Conference May 31, 2018 Singapore

For information about this email newsletter, please contact: Matthew Miller matthew.miller@haymarket.asia   For information about sponsoring this email newsletter, please contact: Atifa Silk atifa.silk@haymarket.asia     You are currently subscribed to the Campaign Asia Bulletin as: balvistudio4.raaj@blogger.com   Has this message been forwarded to you? Register now to receive this newsletter direct in your inbox.   To unsubscribe: Click Here   Copyright © 2018 Haymarket Media Ltd. All Rights Reserved.