The contrasting tales of two campaigns | A toast to Brigadier Kapil Mohan | Opinion: The traditional media press release is dead | Nishi Suri to exit Cheil; Atika Malik will takeover | Twitter top 20

View in web browser   Wednesday, 10 January, 2018 The contrasting tales of two campaigns Campaign India Team While Vodafone in India teaches an old dog new tricks, in Britain that houses its global headquarters, there is a movement building up to keep the breed away from marketing endorsements   A toast to Brigadier Kapil Mohan Satbir Singh The author states how his relationship began with 'the only cult brand the country has known'   Opinion: The traditional media press release is dead Sheetal Diya Kinger The author highlights six PR trends to expect in 2018   Nishi Suri leaves Cheil; Atika Malik elevated as COO Campaign India Team Malik was CSO prior   Unmetric Engagement Meter: Twitter top 20 (21-31 December) Campaign India Team Posts from Big Bazaar, ICICI Prudential, Goodyear and more...   Pizza Hut ropes in Ventureland Asia Campaign India Team The agency will handle its performance and online marketing strategy in collaboration with the group's communication and content division, Baaash   Editor's Picks View from Nepal: Emerging advertising trends in the Himalayan Kingdom Ujaya Shakya In the first of a regular monthly column, the author talks about emerging trends in the Nepalese advertising business   New Business League: November 2017 update Campaign India Team JWT and MEC continue to lead   Effies 2018: Images from the awards night Campaign India Team McCann Worldgroup India bagged the 'Agency of the Year' accolade at the Effies 2018 award ceremony hosted on 5 January in Mumbai. One97 Communications took the top client honour.   Piyush Pandey to present IAA Retrospect and Prospects Campaign India Team The event will be held in Mumbai on 7 February and will also see the Pandey brothers felicitated for winning this year's Lion of St Mark award

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