Publicis China announces CCO change | Amazon tops brand value list | Ogilvy wins Pizza Hut

Plus: Olay Thailand eschews anti-aging message | Campaign360 preview | Pornhub's invitation to women | The cost of plain packaging

View in web browser   Thursday, 01 February, 2018 Johan Vakidis returns to adland as Publicis China CCO Jenny Chan 陳詠欣 Sheena Jeng will stay on as China chairwoman.   Amazon becomes most valuable brand, passing Apple and Google Simon Gwynn, Matthew Miller Samsung ranks fourth, China's ICBC sits at 10th, and eight Chinese companies appear in the top 25 of the Brand Finance Global 500 list.   Ogilvy wins Pizza Hut creative pitch Faaez Samadi Agency charged with localising the brand's global positioning.     Bing tackles Apple anti-tracking feature; launches audience segmentation Babar Khan Javed Bing has found a workaround to Apple's Intelligent Tracking Prevention and launched a tool that promises advertisers detailed insights on the performance of search audiences.   Are we speeding towards a brighter media future? Campaign Asia-Pacific CAMPAIGN360 PREVIEW: The pace of change in media is so fast that by the time we've worked on one solution, we're already standing at the next fork in the road. With complex forces impacting business models, the next 12 months are crucial.   Pornhub's 'F your period' encourages female users to practice self-care Zoë Beery Claiming orgasms can help alleviate period pain, the service offers women free access to its ad-free premium service during that time of the month.   Plain packaging could erase hundreds of billions in brand value Staff Reporters TOP OF THE CHARTS: A group of eight FMCG companies could lose US$187 billion, but the news is even worse for beverage makers.   Editor's Picks Olay tells women in Thailand age is just a number Soon Chen Kang 江欣珍 Olay rolls out 'Fearless at any age' campaign for Thailand, which will be followed by other markets in the region.   Photos: CEI celebrates in Singapore Staff Reporters Industry gathers to mark the launch of Campaign Events Impact.   Briefs: Marketing Society, Iris, BMF, M&C Saatchi, more Keep up with people moves and business wins in our frequently updated roundup.   Malaysia tourism logo roundly derided Who doesn't like clip-art animals in shades? Malaysians, that's who. At least not when those animals are peering out from a logo meant to entice tourists to visit the country.   Promoted The Trade Desk, White Ops team to fight ad fraud Staff Writer No longer satisfied with the current, shaky state of industry protocols, the two companies are aiming to eradicate fraudulent traffic altogether.   Events Campaign360 Mar 20, 2018 Capella Singapore   Digital Media Awards Apr 25, 2018 Shanghai

For information about this email newsletter, please contact: Matthew Miller matthew.miller@haymarket.asia   For information about sponsoring this email newsletter, please contact: Atifa Silk atifa.silk@haymarket.asia     You are currently subscribed to the Campaign Asia Bulletin as: balvistudio4.raaj@blogger.com   Has this message been forwarded to you? Register now to receive this newsletter direct in your inbox.   To unsubscribe: Click Here   Copyright © 2018 Haymarket Media Ltd. All Rights Reserved.