Tim Andree on Dentsu's biggest opportunities | Why Zendesk has 19,000 APAC customers | Wunderman names SG CEO

Plus: CX investment pays off | HP present un-stereotypical women in Japan | APAC YouTube Ad Leaderboard

View in web browser   Friday, 17 August, 2018 Dentsu's biggest opportunity in the US: Tim Andree Barry Lustig The company's international supremo is charting an unsentimental, technology-centric course for an entity that wants to avoid becoming a "traditional holding company".   Once called 'boring', Zendesk now has 19,000 APAC users Olivia Parker Mikkel Svane, CEO of the "unicorn" customer-service platform, explains how the coolest startups are doing things differently and why no Gen Z customer will ever want to speak to a human.   Presenting the 2018 Women to Watch Olivia Parker Meet 40 women whose achievements, we hope, will inspire, delight and astound you—and quite possibly make you realise you're not working hard enough.     HP presents three un-stereotypical Japanese women David Blecken New work for the Spectre laptop is a subtle but refreshing break from the TV norm.   Wunderman hires Singapore CEO Faaez Samadi Former Accenture executive to lead digital agency.   Weber Shandwick unveils new client-driven agency model Oliver McAteer The X Practice is the PR firm's centralized approach to fuse technology, data sciences, digital innovation and media R&D capabilities to meet clients' evolving needs.   Briefs: OMD, Havas, Y&R, PHD, CtrlShift, more Keep up with the latest people moves and business wins in our oft-updated digest.   Editor's Picks Asia-Pacific YouTube Ads Leaderboard: July 2017 Staff Reporters Laughs and adventures abound in this month's leaderboard, featuring Biti's Hunter (Vietnam), Samsung (Vietnam and India), Toyota (Taiwan), Gunny Mobi (Vietnam), XFlag (Japan) and more.   Investments in CX bear fruit across the board: Research Staff Reporters The good news: Experience-focused brands perform better on a wide range of metrics. The bad news: Only 29% of companies in APAC qualify.   One week left to enter our cover contest Campaign turns 50 this year. To celebrate, we'll be unveiling a special Asia-themed 50th birthday magazine issue at Spikes Asia, and we want YOU to design the cover.   Phew! Spikes deadline extended You now have until 24 August to get your entries in.   Events Brand Summit China 2018 Aug 23, 2018 JW Marriott Hotel Shanghai at Tomorrow Square   Top 1000 Brands Breakfast Briefing | Singapore Sep 6, 2018 Singapore

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