Independence Day picks | Opinions: Sandeep Goyal on brand Akshay Kumar; Nimish Dwivedi has a 'pothole proposition'; Suchit Kakar's Ikea visit | Women to Watch 2018

View in web browser   Thursday, 16 August, 2018 Brands get patriotic for Independence Day Campaign India Team View our picks here   Blog: How brand Akshay Kumar is being strategised and sculpted so astutely Sandeep Goyal The author believes Akshay Kumar could be the first choice to replace Amitabh Bachchan in most brand endorsements   Women to Watch 2018 revealed Olivia Parker TBWA's Geet Rathi is only Indian representative   Opinion: The pothole proposition Nimish Dwivedi Pothole deaths in India increased by 50 per cent in 2017 to reach 3,597. The author has a few marketing tips that can help get rid of them   Facebook lands La Liga rights in Indian subcontinent Campaign India Team This is the first time the Spanish League has signed a broadcast agreement with a social media platform   Opinion: Can Ikea crack Indian retail? Suchit Kakar The author speaks about his experience at Ikea on day two of the store's existence in India   Domino's assigns social media mandate to WATConsult Campaign India Team Account won post a multi-agency pitch   Editor's Picks 'I laugh at people who say that the advertising agency model has failed': Grey's Yash Samat Raahil Chopra We caught up with the chairman and MD to learn how Grey plans to re-emerge as a force, the challenges it faces and more...   'TV is an under-leveraged medium': Shashi Sinha Campaign India Team Sinha was part of a panel discussion featuring Partho Dasgupta (BARC), Sanjay Behl (Raymond) and Pratyusha Agarwal (ZEEL) prior to the IAA Leadership Awards   Sky Sports' TV first splits creative between English and Hindi Daniel Farey-Jones Earlier this year Sky Sports Cricket carried ads from Indian brands aimed at British Asian viewers of Indian Premier League   New Business League: June 2018 update Campaign India Team DDB Mudra leads the creative rankings while Dentsu X is top of the media list

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