Tuesday, 7 August 2018

APD acquired | Snap ARPU rises | Important AOY news | AirAsia's content play

Plus: A disturbing device from Line | United Entertainment comes to Japan | The point of purpose
 
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Wednesday, 08 August, 2018

Trimantium GrowthOps acquires APD

Trimantium GrowthOps acquires APD

Matthew Miller

The merged company will provide "non-overlapping and complementary" services and have a higher profile across Asia.

 
Snap grew revenues faster than users

Snap grew revenues faster than users

Babar Khan Javed

With revenue growth of 44% and user growth of 8%, average revenue per user grew by 34%.

 
Celebrating 25 years of APAC's most prestigious awards

Celebrating 25 years of APAC's most prestigious awards

Staff

To continue the Award's rigorous competition, important changes have been added to this year's Agency of the Year Awards.

 
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United Entertainment Group launches in Asia via Japan

United Entertainment Group launches in Asia via Japan

David Blecken

The US-based agency is drawn to the market by major upcoming sporting events.

 
The device for men who would like to keep a coquettish, obedient cartoon woman in a glass prison

The device for men who would like to keep a coquettish, obedient cartoon woman in a glass prison

Staff Reporters

A story about a young fellow and his flirtatious holographic home companion. (WTF?)

 
How AirAsia used content marketing to drive a bookings take-off

How AirAsia used content marketing to drive a bookings take-off

Faaez Samadi

CASE STUDY: In partnership with Yahoo Singapore, the carrier's all-court native advertising and content marketing project led to a boost in purchase intent.

 

Editor's Picks

The purpose of purpose

The purpose of purpose

Anju Joseph

Why does it matter to the consumer?

 
Cindy Gallop calls #timesup on NDAs

Cindy Gallop calls #timesup on NDAs

Nicola Kemp

"We cannot have progress without full transparency on who the harassers and bullies in our industry are and whether or not they face repercussions."

 
Taiwan's top mobile-friendly brands

Taiwan's top mobile-friendly brands

Taiwan consumers find Apple, Samsung, and Google to be their most mobile-friendly brands. Why?

 
2018 AMP Awards deadline extended

2018 AMP Awards deadline extended

Staff

The final entry deadline for the fifth Agency | Marketer Partnership Awards has been extended to this Friday, 10 August.

 
August 24 is the entry deadline. Contact us now to receive a design template

August 24 is the entry deadline. Contact us now to receive a design template

Olivia Parker

Campaign turns 50 this year. To celebrate, we'll be unveiling a special Asia-themed 50th birthday magazine issue at Spikes Asia, and we want YOU to design the cover.

 

Events

Brand Summit China 2018

Brand Summit China 2018

Aug 23, 2018

Shanghai

 
Top 1000 Brands Breakfast Briefing | Singapore

Top 1000 Brands Breakfast Briefing | Singapore

Sep 6, 2018

Singapore

 
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