CMO Corner | I-Com Global Summit special reports and image gallery | Account wins: Carat, Rediffusion YR

View in web browser   Thursday, 12 April, 2018 CMO Corner: Instant convenience is King Saumitra Prasad In this special series, CMOs use this platform to spark a discussion and provide thought leadership.   Unmetric Engagement Meter: Most viewed on YouTube (21-31 March) Campaign India Team Videos from Mountain Dew, Airtel, Myntra and more...   I-Com Global Summit 2018: Google and Facebook discuss third party data verification Raahil Chopra Two professionals from Google and one from Facebook discussed third party data verification and the future of global measurement at the ongoing I-Com Global Summit   I-Com Global Summit 2018: 'Moving away from data collection to data integration' Raahil Chopra Havas Media's Michael Kaushansky on the importance of data for agencies   I-Com Global Summit 2018: Mindshare bags solitary Indian win Raahil Chopra The agency's entry for Krispy won the accolade in the 'Data Creativity Awards'   Carat India bags the British Council mandate Campaign India Team Carat India bags the business following a close association between the British Council and Carat UK.   Rediffusion YR bags Tata Trusts mandate Campaign India Team The mandate includes strategic advisory and creative services   Editor's Picks I-Com Global Summit 2018: Pictures from Data Creativity Awards presentations Campaign India Team The finalists for the Data Creativity Awards made their presentations before the jury and delegates. Here are images from the event being held in San Sebastian (Spain).   Opinion: A loud shout for "Khamosh" Nimish Dwivedi As a culture, we pump up the volume in everything we do. Is it time we started looking at noise reduction as a marketing opportunity?   CIDCA 2018: Entries open Campaign India Team Early entry deadline is 20 April while the final deadline is 4 May

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