Blog: Savouring experiential marketing beyond the taste buds
Sandeep Goyal
A former investment banker is teaching marketers a lesson or two in experiential marketing
Skechers emphasises the importance of running with four Indian athletes
Campaign India Team
Watch the film conceptualised by Scarecrow M&C Saatchi here
India bags three pencils at D&AD - Day One
The awards will be presented on April 26
Ikea brings home the trendy ghosts
Campaign Staff
Watch the film by Mother, London here
Unmetric Engagement Meter: Twitter top 20 (11-20 April)
Posts from Maggi, Mahindra XUV500, Durex and more...
PETA responds to Vodafone Pug row
Manilal Valliyate
The CEO of PETA India responds on why it is important to keep the Pug out of advertising commercials
Famous Innovations keeps its date with Campaign 10/10
The initiative to bring talent from an underprivileged background into the advertising industry took off this week
Goafest 2018: "No matter how bad things are, they will come to an end": Sania Mirza
The six-time Grand Slam winner stated the problems women face in India and globally in their endeavour to become successful athletes
Baba Ramdev turns Goafest 2018 on its head
The Yoga guru was on a roll at the inaugural session of the 2018 edition of the advertising festival, with his tirade against profiteering, pulling punches against MNCs and publicly announcing his strategic intent for Patanjali
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