Cello film | Stephen Hawking: How brands harnessed the physicist's star power | Havas bags Bajaj Allianz biz | Facebook top 20 | Images from C2D2 (Mumbai)

View in web browser   Thursday, 15 March, 2018 Cello gets parents to take the exam Campaign India Team Watch the film conceptualised by JWT Mumbai here   Stephen Hawking: How brands harnessed the physicist's star power Staff World-renowned physicist Stephen Hawking has died aged 76. Campaign showcases his best-known work with brands over the years.   Unmetric Engagement Meter: Facebook top 20 (1-10 March) Campaign India Team Posts from Flipkart, Ixigo, Lenovo and more...   Havas Media bags the Bajaj Allianz media business Campaign India Team The size of the integrated media account is upwards of INR 50 crore   Ashutosh Sawhney joins Triton Communications as CEO Campaign India Team Moves from Bennett Coleman & Co   Promoted Partner Content: Images from C2D2 (Mumbai) Campaign India Team The second part of our breakfast series featuring CMOs discussing the usage of data in marketing was held in Mumbai on 14 March. Here are images from the event which was held in partnership with vserv.   Spikes Asia announces new festival director Staff Joe Pullos joins Spikes Asia from Event Cinemas.   Nishant Singh Didawat joins Media Kinnect as business head Campaign India Team Was with AdParlor prior to this   Editor's Picks Goafest 2018: Adland to keep calm and do yoga with Baba Ramdev Campaign India Team The speaker line up this year includes Patanjali Ayurved's Baba Ramdev, banker Rana Kapoor, sportspersons Sania Mirza and Jonty Rhodes   View from Nepal: Long live women power Ujaya Shakya In a monthly column about advertising in Nepal, the author looks at advertising trends in the Himalayan nation   Four-day week? Independent agencies experiment to reduce overwork Soon Chen Kang Hong Kong-based APV is trying a four-day work week, while Hong Kong Secret Tour gave everyone a month-long sabbatical (in two 'shifts').   Marc Pritchard: I'd like creatives to account for three-quarters of agencies' resources Simon Gwynn Marc Pritchard, the chief brand officer at P&G, has told Campaign he wants to see agencies employ fewer account managers and focus much more of their resources on creative talent.

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