Edelweiss film | Opinion: A loud shout for "Khamosh" | Dalbir's Diary | Cannes Lions 2018: Young Lions from BBDO, ITC and Mindshare to represent India | Facebook locks out third-party data providers

View in web browser   Friday, 30 March, 2018 Edelweiss Group urges Indian contingent at CWG to #BeUnlimited Campaign India Team Watch the ad film conceptualised by Contract Advertising here   Opinion: A loud shout for "Khamosh" Nimish Dwivedi As a culture, we pump up the volume in everything we do. Is it time we started looking at noise reduction as a marketing opportunity?   Weekend Laugh: Producer's Diary by Dalbir Singh Dalbir Singh The co-founder of Kiss Films continues with his weekly sketches for Campaign India   Cannes Lions 2018: Young Lions from BBDO, ITC and Mindshare to represent India Campaign India Team Two youngsters from each organisation win an all-expense trip to the festival   Facebook locks out third-party data providers Babar Khan Javed Experian and Acxiom are among the numerous third-party data providers that Facebook will lock out of its ad targeting extension by winding down Partner Categories.   Publicis Media launches global commerce practice Matthew Chapman Publicis Media is seeking to bring together its commerce expertise from across the group with the launch of a specialist global practice.   T.O.M. Tweets Campaign India Team Some tweets that caught our attention this week   Weekend Wrap: 30 March Campaign India Team In the news: FreshLook, Nippon Paint, Pulp Strategy, V Spark Communications   Editor's Picks New Business League: February 2018 update Campaign India Team Ogilvy continues to lead the creative while Wavemaker takes the lead among media agencies   The nicest boy in advertising Campaign India Team The advertising business often puts the client's money where its mouth is. In a remarkable departure, an ad veteran is funding the entire brand building exercise of his alma mater   #Sandpapergate: Air New Zealand, Manforce Condoms jump in Raahil Chopra The two brands leveraged the scandal and took to social media to release content around the ball tampering incident   Dave Trott's blog: Calling the play Dave Trott The author explains how it's never just about understanding the job, but it's about understanding people

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