Leadership change at Ruder Finn | Japan TV ratings catch up with the times

Plus: Singtel's broadband power ballad | How 'Me Too' will impact Chinese advertising

View in web browser   Wednesday, 10 January, 2018 Ruder Finn names new Asia head; Dumont takes global role Soon Chen Kang 江欣珍 Jean-Michel Dumont, who has led the network in Asia since 2008, will relocate to Europe as head of international strategy.   Japanese TV ratings are set for a shake-up in 2018 Sosuke Koyama The death of the household and rise of the individual could elevate the broader marketing conversation, says Beacon Communications' planning head.   How do you sell broadband? With power ballads, obviously Ad Nut Singtel's latest campaign taps into '80s nostalgia with a funny, and passable, Bon Jovi cover.     Google solves its AMP URL problem Babar Khan Javed Fix addresses a major publisher gripe about Accelerated Mobile Pages.   TBWA HK promotes Jan Cho The current GM moves up to MD, and also heads up Digital Arts Network HK. See more news-in-brief in this week's 'moves and wins' column.   Editor's Picks How 'Me Too' will impact Chinese advertising Jerry Clode Resonance's Jerry Clode asks whether we can expect the Me Too movement to have an effect in China.   Unilever under fire over Gaytime ice cream in Indonesia Faaez Samadi Brand quickly issues statement to quell social-media outrage over ice cream brand that appears to promote LGBT rights, but isn't actually sold in Indonesia.   Chinese and Indian consumers ready for robots-or are they? Olivia Parker Havas Group's latest quarterly consumer survey finds Asia's most populous countries more forward thinking than most about a tech-human future. But concerns remain widespread.   Promoted Wrapper solutions: Open versus closed Chike Chukwuma A look into the pros and cons of each programmatic strategy.   Events Campaign360 Mar 20, 2018 Capella Singapore   MediaWorks May 23 - 26, 2018 Bangkok

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