Blog: In 2018, Think Vertical | IRS 2017 to be released | Warc Media Awards: Mediacom bags Bronze | PNB Housing Finance film | L&K Saatchi bags Muthoot Group's creative | FB top 20

View in web browser   Thursday, 11 January, 2018 Blog: In 2018, Think Vertical Sandeep Goyal In his first blog for 2018, our blogger tells the advertising business to see the world 90-degrees differently   IRS 2017 to be released next week Campaign India Team The much awaited report, billed as the world's largest research study, is being released after a gap of nearly three years   PNB looks at the animal kingdom to push its home loans Campaign India Team Watch the film conceptualised by Percept here   Warc Media Awards 2017: Mediacom bags Bronze in Effective Channel Integration category Campaign India Team Only Indian winner among the 14 announced   Muthoot Pappachan Group assigns creative duties to L&K Saatchi & Saatchi Campaign India Team The account was won post a multi-agency pitch   Unmetric Engagement Meter: Facebook top 20 (21-31 December) Campaign India Team Posts from Vodafone, OnePlus, WeddingSutra and more...   Ketan Desai elevated as growth officer at Grey (North and West) Campaign India Team Will continue as president of the agency's office in Delhi   Manav Rai Ahuja moves to Leo Burnett Orchard Mumbai as VP and branch head Campaign India Team Replaces Sharmine Panthaky who has moved to the agency's Bengaluru office   Editor's Picks A toast to Brigadier Kapil Mohan Satbir Singh The author states how his relationship began with 'the only cult brand the country has known'   View from Nepal: Emerging advertising trends in the Himalayan Kingdom Ujaya Shakya In the first of a regular monthly column, the author talks about emerging trends in the Nepalese advertising business   Effies 2018: McCann, One97 Communication take top honours Campaign India Team Ogilvy won the Grand Effie and finished in second place   The contrasting tales of two campaigns Campaign India Team While Vodafone in India teaches an old dog new tricks, in Britain that houses its global headquarters, there is a movement building up to keep the breed away from brand endorsements

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