Ogilvy India leader steps into harassment controversy | Crisis comms: Still an issue for Japanese companies

Plus: How the Economist drives subscriptions | Cam Blackley moves to a new agency

View in web browser   Friday, 20 October, 2017 Ogilvy India leader steps into harassment controversy Matthew Miller The agency's managing partner drew rebuke and has since apologised for commenting that pinching and grabbing are "part of growing up".   The Economist plans push for Australian readers Robert Sawatzky CMO Michael Brunt remains unswervingly set on growing profits through circulation, not advertising.   Crisis comms: Still problematic for Japanese companies abroad David Blecken Japanese corporations are getting better at dealing with crises, but slow decision-making and a lack of proactivity still leave them exposed in complex markets like the US.     Cam Blackley to join M&C Saatchi Briefs: Blackley will move from ECD at BMF to CCO at M&C Saatchi in March. Plus, news from App Annie, Edelman, MediaCom, Spurwing, AnalogFolk, Ogilvy, BBC, Tencent, Esquire Singapore and more.   Google introduces automatic item updates Babar Khan Javed The feature is part of a much larger strategy to help merchants optimise conversions.   M&C Saatchi creative chief sparks diversity debate Matthew Chapman A creative leader drew ire for saying he was "bored with diversity being prioritised over talent" in a Campaign UK column.   Editor's Picks Tune in at 1 pm today Join us on Facebook Live at 1 pm SG/HK for our informal review of the week in marketing and comms in APAC.   Japan wants 40 million visitors in 2020. First it has to find them. Babar Khan Javed Japan has set the ambitious goal of increasing inbound tourist visits from around 28 million this year to 40 million in 2020. The managing director of Sojern explains how data and programmatic buying can help.   US ad tech firm acquires Japanese influencer platform Withfluence David Blecken Companies see opportunity to grow internationally by adding rigour to influencer marketing.   The untapped potential of GIFs Tanya Wilson The founder of a festival celebrating GIFs as an art form explains why marketers should think more expansively about this curiously powerful format.   Events China Innovation Summit Nov 15, 2017 Shenjing Shared Working Space, Shenzhen   Agency of the Year 2017 Dec 5 - 14, 2017 South Asia, Greater China, Australia/New Zealand, Japan/Korea and Southeast Asia

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