Monday 30 October 2017

Fortune Oil film | WARC Prize for Asian Strategy 2017: India dominates with 10 wins | Raj Kamble rolls out Garage Worldwide | Opinion: Transform or face an 'adpocalypse' |

 
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Tuesday, 31 October, 2017
Akshay Kumar goes back to becoming Rajiv Bhatia

Akshay Kumar goes back to becoming Rajiv Bhatia

Campaign India Team

Watch the film conceptualised by Ogilvy South here

 
WARC Prize for Asian Strategy 2017: India dominates with 10 of the 16 winners

WARC Prize for Asian Strategy 2017: India dominates with 10 of the 16 winners

Campaign India Team

Ogilvy leads with two Golds, a Silver and two Bronze; MullenLowe (Gold), Havas (Silver), Rediffusion (Silver), DDB Mudra (Bronze) and Leo Burnett (Bronze) also among winners

 
Raj Kamble rolls out Garage Worldwide

Raj Kamble rolls out Garage Worldwide

Campaign India Team

The new outfit is positioned as a design, digital and content agency

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Opinion: Transform or face an 'adpocalypse'

Opinion: Transform or face an 'adpocalypse'

Varun Duggirala

The author explains how 'video is the future of brand engagement but the modern agency is the show runner'

 
'Make the first 15 seconds count, look at 360 and interactive videos'

'Make the first 15 seconds count, look at 360 and interactive videos'

Raahil Chopra

InMobi's Vasuta Agarwal has a few points for those investing in videos for the mobile space

 

Editor's Picks

Pick of the week: Manyavar Mohey

Pick of the week: Manyavar Mohey

Campaign India Team

The ad by Shreyansh Innovations featuring Anushka Sharma and Virat Kohli stands out this week

 
View: 'Every great brand has to have a good purpose'

View: 'Every great brand has to have a good purpose'

Prasad Sangameshwaran

In an uncertain world, do purpose led brands have an advantage over the others who merely focus on product attributes. Jez Frampton, global CEO, Interbrand Group, provides his point of view

 
New Business League: September 2017 update

New Business League: September 2017 update

Campaign India Team

JWT and Havas consolidate their position at the top

 
Media360 India: Picture Gallery

Media360 India: Picture Gallery

Rashmi Mallya

Mumbai hosted India's maiden Media360 on 11 October. Here are images from the event which saw the finest minds from the media and marketing world in attendance

 
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