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View: 'Every great brand has to have a good purpose' Prasad Sangameshwaran In an uncertain world, do purpose led brands have an advantage over the others who merely focus on product attributes. Jez Frampton, global CEO, Interbrand Group, provides his point of view | |
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Media360 India: Picture Gallery Rashmi Mallya Mumbai hosted India's maiden Media360 on 11 October. Here are images from the event which saw the finest minds from the media and marketing world in attendance | |
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