Sunday, 22 October 2017

DAN hires Indochina head | Tip sheet: Increasing ecommerce order size

Plus: Google readies attribution offering | The final 10 40 under 40 | Surprising life-hack videos
 
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Monday, 23 October, 2017

DAN hires new Indochina head from Y&R

DAN hires new Indochina head from Y&R

Faaez Samadi

Southeast Asia veteran will lead DAN's operations in a "new frontier" where clients are eager to expand.

 
Tip sheet: 5 ways to improve ecommerce average order value

Tip sheet: 5 ways to improve ecommerce average order value

Babar Khan Javed

Research shows companies that invest in retention marketing to reward customer loyalty and increase customer lifetime value are poised for long-run success.

 
Last, not least: Final '40 Under 40' members revealed

Last, not least: Final '40 Under 40' members revealed

Our slow reveal of the 40 stars in this year's hotly contested 40 Under 40 concludes.

 
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Google is ready to roll out attribution

Google is ready to roll out attribution

Babar Khan Javed

The new tool offers advertisers and agencies the opportunity to track buyer journeys beyond conversions, opening avenues for after sales engagement.

 
Clothing 'transplants' raise awareness of an important issue in Japan

Clothing 'transplants' raise awareness of an important issue in Japan

David Blecken

'Second Life Fashion' aims to open a conversation around organ donation by giving clothes a new lease of life.

 
Life-hack videos take surprising turns

Life-hack videos take surprising turns

Ad Nut

Money-saving tips aren't what they first appear to be.

 

Editor's Picks

People turn blind eye to bullying, unless hamburgers the target

People turn blind eye to bullying, unless hamburgers the target

Ad Nut

From the US: 'Bullying Jr.' for Burger King and No Bully by David Miami.

 
Watch our newest Facebook Live broadcast

Watch our newest Facebook Live broadcast

#MeToo hits adland, plus a palate cleanser on the power of GIFs.

 
Ogilvy India leader steps into harassment controversy

Ogilvy India leader steps into harassment controversy

Matthew Miller

The agency's managing partner drew rebuke and has since apologised for commenting that pinching and grabbing are "part of growing up".

 

Events

China Innovation Summit

China Innovation Summit

Nov 15, 2017

Shenjing Shared Working Space, Shenzhen

 
Agency of the Year 2017

Agency of the Year 2017

Dec 5 - 14, 2017

South Asia, Greater China, Australia/New Zealand, Japan/Korea and Southeast Asia

 
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