Wednesday, 10 May 2017

Vodafone film | Opinions: Subramanian Krishnan, Darsana Vijay | Social engagement meter: FB top 20

 
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Thursday, 11 May, 2017
Elderly couple end Goan holiday, can't wait for their next trip

Elderly couple end Goan holiday, can't wait for their next trip

Campaign India Team

Watch the ad film conceptualised by Ogilvy & Mather here

 
Opinion: The perplexing case of the T-shaped consumer

Opinion: The perplexing case of the T-shaped consumer

Subramanian Krishnan

Decoding why start-up brands occupy a disproportionate amount of consumer mindspace

 
Opinion: Why are QSRs not feasting on video content?

Opinion: Why are QSRs not feasting on video content?

Darsana Vijay

While video content is the favourite across categories, quick service restaurants (QSRs) are not investing heavily behind the medium. Here's why.

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Unmetric Engagement Meter: Facebook top 20 (21-30 April)

Unmetric Engagement Meter: Facebook top 20 (21-30 April)

Campaign India Team

Posts from Oppo, Mother Dairy, Mi India, Himalaya Herbals, Forevermark and more...

 
Elevations, new appointments at Big FM

Elevations, new appointments at Big FM

Campaign India Team

Ramgopal Iyer and Gaurav Shukla get new roles; Sunoj George Abraham and Harish Ravindranath roped in

 

Editor's Picks

New Business League: March 2017 update

New Business League: March 2017 update

Campaign India Team

JWT and Mediacom leapfrog to take top creative, media agency positions respectively

 
Dave Trott's blog: A load of bull

Dave Trott's blog: A load of bull

Dave Trott

The author explains why Arturo Di Modica, the artist behind the 'bull' on Wall Street, hates the recently installed 'Fearless Girl' bronze statue

 
Dads #sharetheload and the glory at D&AD

Dads #sharetheload and the glory at D&AD

Campaign India Team

India strikes the Yellow line at the awards for the second time in three years

 
I-COM Global Summit 2017: Images from day three

I-COM Global Summit 2017: Images from day three

Here are pictures from the third day of the four day festival being hosted in Porto, Portugal.

 
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