Wednesday 3 May 2017

Choose your wardrobe on the way to work | Paytm film | Opinion: Sue Unerman | Colors Tamil | Zenith appointments

 
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Thursday, 04 May, 2017
Choosing your wardrobe on the way to work

Choosing your wardrobe on the way to work

Prasad Sangameshwaran

A consulting major is changing the way customers interact with brands

 
Paytm promises to solve all travel twists

Paytm promises to solve all travel twists

Campaign India Team

Watch the ad film conceptualised by McCann here

 
Opinion: Don't let media's rigour allow you to pass up opportunities

Opinion: Don't let media's rigour allow you to pass up opportunities

Sue Unerman

There needs to be a balance between following the rules, justifying actions on the basis of data, and taking a leap into the unknown.

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Zenith ropes in Atul Sharma, Love Guglani and Swati Jha as SVPs

Zenith ropes in Atul Sharma, Love Guglani and Swati Jha as SVPs

Campaign India Team

Sharma and Guglani to be New Delhi based while Jha is based in Mumbai

 
Colors Tamil to launch in Q4 of 2017

Colors Tamil to launch in Q4 of 2017

Campaign India Team

This will be Viacom's seventh regional entertainment brand

 

Editor's Picks

Amul chief has a word of advice to Patanjali

Amul chief has a word of advice to Patanjali

Prasad Sangameshwaran

R S Sodhi, MD, GCMMF, the maker of Amul, speaks about the importance of maintaining healthy relations with advertising agencies, how Patanjali is mirroring the Amul strategy and what Patanjali could do better.

 
Google and Facebook now control 20 per cent of global adspend

Google and Facebook now control 20 per cent of global adspend

Emily Tan

According to the report published by Zenith, the fastest growing media owner is Twitter which increased its ad revenues by 734 per cent between 2012 and 2016.

 
I-COM Global Summit 2017: Images from day three

I-COM Global Summit 2017: Images from day three

Here are pictures from the third day of the four day festival being hosted in Porto, Portugal.

 
Unveiled: The 'Client-Agency' relationship study

Unveiled: The 'Client-Agency' relationship study

Campaign India Team

Campaign India, in partnership with business relationship firm, Aprais, conducted a study on client-agency relationships. Here is the verdict.

 
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