Friday, 07 April, 2017
Tomaz Mok quits McCann China to focus on own hot shop
Jenny Chan 陳詠欣
McCann's Greater China boss said Tomaz Mok "honorably retired" after an outstanding 36-year career.
Move and win roundup: Y&R, Saatchi & Saatchi, WPP, IPG Mediabrands and more
Staff Reporters
Who's jumping ship and what agencies scored key clients this week?
What's missing from the brand-safety conversation: Context
Chris Pattinson
A keyword out of context can mean a missed opportunity or a branding disaster.
How to create winning 6-second YouTube ads
Faaez Samadi
Brands that are clear, concise and creative are seeing the best returns.
The Smalls banks on short films to help brands tell better stories
Soon Chen Kang 江欣珍
Video content marketplace The Smalls is an online community with more than 13,000 filmmakers worldwide.
Lego urges parents to let kids 'Build amazing'
Ad Nut
Year-long campaign has launched in Singapore and is destined for India, Indonesia, Thailand, Vietnam and the Philippines.
What Alibaba's push into Australia means for marketers
Dandan Cheng
New presence down under will streamline end-to-end consumer experience
Japan advertisers less prepared for brand-safety threats
David Blecken
Marketers need to factor in the risks as they increase their investment in online branding.
Nivea sorry for 'white is purity' Facebook ad
Omar Oakes
Ad targeting Middle East audiences has been removed.
WTF files: An instant coffee ad breaks our brains
Why is a Hong Kong martial artist dressed up as a 1970s rocker in an ad for durian-flavoured instant coffee from Malaysia? We're not sure, but we know it's not good.
Digital360China
Apr 11, 2017
Shanghai
Media360 Emerging Asia
Apr 25, 2017
Ho Chi Minh City
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