Sunday, 8 January 2017

Coke China media changes hands | McLaren + sumo a good fit? | SEA's female 'millenipreneurs'

 
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Monday, 09 January, 2017

Coca-Cola's China media moves from Publicis to DAN

Jenny Chan 陳詠欣

Dentsu Aegis Network will set up a dedicated in-house team, the Dentsu Coca-Cola Community (DCCC).

 

McLaren finds a connection with sumo's lightest star

David Blecken

The British company has become the first international car brand to align with an athlete in Japan's national sport.

 

Publicis Commerce launches in APAC

Faaez Samadi

Ken Mandel to lead new unit.

 
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Women at work: Rise of the female 'millenipreneurs'

Bonnâe Ogunlade

Especially in Southeast Asia, young women are reinventing the way businesses are created and operated.

 

Zenith wins Singapore Tourism's global media account from MEC

Faaez Samadi

Eight-year incumbent is displaced in its bid for a new two-year retainer.

 

Innisfree and Lee Min Ho set hearts aflutter with VR

Ad Nut

Skincare brand's VR 'date' with Korean actor sends heart rates soaring-literally.

 

Editor's Picks

Cock-a-doodle-hairdo? Tylenol's unique depiction of headache

Ad Nut

Ad by creative agency Innored aims to break through reluctance to take medication.

 

Move and win roundup: Cheil, WE, EON, McCann, more

Staff Reporters

A weekly roundup of people moves and account news worth noting.

 

AI emotion detection among next big things

Soon Chen Kang 江欣珍

A Zenith report tips AI-powered emotion-recognition technology as one of the top trends to watch out for in 2017.

 

Deceased cat still one of Japan's most popular brand endorsers

David Blecken

Fondly remembered 10 years after its 'appointment', a now departed 'stationmaster' cat shows that Japan's train stations are a blank canvas.

 

Events

Campaign360

Campaign360

Mar 22, 2017

Grand Hyatt Hong Kong

 
MediaWorks

MediaWorks

Apr 26 - 29, 2017

Hanoi

 
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Campaign Jobs
 

Prospect: Head of Consumer - Global PR Agency

Hong Kong

 

Xpand Group: Business Director - performance marketing

Singapore

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