Tuesday, 13 November 2018

What Shopify is learning in Japan | The Trade Desk connects with China streaming services | Golin affiliates in KL

Plus: Do Aussie ads fail onto show diversity? | You'll cringe watching this post-pitch presser | Interview with Ogilvy's John Seifert
 
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Wednesday, 14 November, 2018

Q&A: Lessons Shopify is learning in Japan

David Blecken

The commerce site's country manager explains why Japan is its first non-English market, how it's localising its offering and marketing, and what it's learning from Japanese users.

 

The Trade Desk opens for business with top China streaming services

Matthew Miller

Company announces integrations with Baidu Exchange Services, iQiyi, Tencent Social Ads and Youku.

 

Does Australian marketing fall short on showing diversity?

Robert Sawatzky

Yes, although Germans do even worse in a Shutterstock survey comparing marketers in the US, UK, Australia, Brazil and Germany.

 
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Dentsu dealmaking pushes it up R3's M&A League

Staff Reporters

Dentsu's seven October deals vaults it ahead of WPP and Omnicom globally, but holding companies are giving way to a wider variety of investors in marketing deals.

 

Golin sets up affiliate office in Malaysia

Staff Reporters

Rantau Golin joins the Singapore and Indonesia offices to form a Southeast Asia Golin network.

 

News bites: MediaCom, CNNIC, Genesis Healthcare, more

If you hunger to know about people moves and business wins, follow our frequently updated news bites column.

 

Editor's Picks

Nightmare pitch video is all too realistic

Ad Nut

An imagined post-pitch press conference, based on real-life examples, is perhaps too painful to laugh at.

 

40 Under 40: Disha Goenka of Twitter

Read about Disha Goenka and the 39 other impressive members of our 2018 list.

 

Bid-process meddling investigation closed for Omnicom, MDC, Publicis, IPG

Oliver McAteer

The shops were being probed after independent production companies accused advertising agencies of improper practices.

 

Ogilvy's Seifert: "I am not even sure if I would have been hired today"

Prasad Sangameshwaran

In a freewheeling chat with Campaign India, John Seifert, global CEO of Ogilvy, speaks on a wide range of topics, from his unfinished hunt for a global CCO to keeping pace with change for both agencies and clients.

 
Promoted

McCann Health at the UN: The true power of evidence and science

Susan Lindser

McCann Health's Global Scientific Council drove the scientific agenda forward at the United Nations

 

Events

Re.Con Philippines

Re.Con Philippines

Nov 20, 2018

The Peninsula Manila

 
Re.Con Indonesia

Re.Con Indonesia

Nov 22, 2018

Ritz Carlton Mega Kuningan, Jakarta

 
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