WunderThompson reactions | VW consolidates creative | Why you should stop hating the procurement department

Plus: Havas Group India names chairman/CCO | New DB Export and Nike work

View in web browser   Tuesday, 27 November, 2018 Wunderman Thompson: Our favourite reactions Staff Reporters The latest adland merger has provoked responses both serious and snarky.   WPP merges Wunderman and JWT Gideon Spanier Advertising network and customer engagement specialist to join forces.   Havas Group names India chairman and CCO Campaign India Team Bobby Pawar will move from Publicis where he was MD and CCO.     Volkswagen consolidates global creative Lindsay Stein Cheil retains China business while Omnicom brief is believed to include India & Australia alongside Europe and South America, while WPP takes North America.   Premium Is it time to stop hating the procurement department? Olivia Parker They're often seen by marketers and agencies as antagonistic and difficult, but relationships with procurement don't have to be this way. Here's how the function can work well within the value chain.   GroupM China CFO goes to global MediaCom role Read about Christine Fang and the rest of the week's people moves and business wins.   DB Export 'prints' newspaper ads...on radio Ad Nut The sustainability-focused New Zealand beer brand gives ad formats an entertaining switcheroo — because 'you can't have a beer without a planet'.   The inaugural Re.Con series culminates in Malaysia this week Staff After three successful forums in Bangkok, Manila and Jakarta, Re.Con will wrap up its first series for brand marketers on Thursday in Malaysia   Editor's Picks Dribble and shoot for the stars with new Nike China LeBron James ad Staff Reporters The new campaign aims to empower Chinese fans to the sports pitch and beyond.   40 Under 40: Leon Liu of BBDO Shanghai Read about Leon Liu and the 39 other impressive members of our 2018 list.   Premium Please Help Me Market My SME Matthew Miller, Rick Boost A young company in need of branding advice. An agency willing to give it. Campaign Asia-Pacific proudly debuts a new reality-style video series. In episode one, Leo Burnett helps HK-based FinFabrik focus on its purpose.   Power List nominations close today Olivia Parker We are taking suggestions for Campaign's first Asia-wide CMO Power List, a definitive guide to the most influential marketers in the region.   Promoted Marketing channels are multiplying, but are budgets? Staff Writer Hong Kong roundtable event explores local flavours of regional marketing, the crux of new channels, and the dollar sign lingering above them.   Is Chinese masculinity in crisis or an opportunity for brands? Ri An Quek There is more to the emerging Chinese masculinity landscape than effeminate, androgynous good-looking males.   Events Re.Con Malaysia Nov 29, 2018 Mandarin Oriental, Kuala Lumpur   South Asia Agency of the Year Awards 2018 Dec 4, 2018 Mumbai

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