Opinion: Sacred Games, a marketing masterclass | Interview: Starcom global chief | Films: Philips, Tata Pravesh

View in web browser   Thursday, 29 November, 2018 Opinion: Sacred Games, a masterclass in marketing Shajesh Menon What can the hit series from Netflix teach marketers?   The positive cafe brings alive the plight of HIV infected people Campaign India Team Watch the film conceptualised by JWT here   Starcom chief: "Nobody wants to work with a cloud over their head" Robert Sawatzky Starcom's global head John Sheehy speaks to Campaign about the media-transparency probe, consolidation, proving value and more.   Unmetric Engagement Meter: Facebook top 20 (11-20 November) Campaign India Team Posts from Fortis Healthcare, Sumeru Foods, Roca Life and more...   Philips brings the spotlight on the unwanted guest Campaign India Team Watch the film by Philips Lighting here   Editor's Picks Blog: 26/11- why corporates that support 'brand' India deserve our gratitude Sandeep Goyal The author thanks all the brands that stood up for India and Mumbai through an event that caused heavy hearts, moist eyes and lumps in the throat at the Gateway of India.   Dolce & Gabbana releases Weibo video apologising to 'every Chinese person in the world' Soon Chen Kang, Olivia Parker The famous designers say they will not forget this episode and the lessons learned, but the video's Chinese subtitles make no mention of the offensive comments Gabbana reportedly made via Instagram messages.   Tribute: In God we trust Harihar Narayanswamy A former ad executive and veteran journalist pays a glowing tribute to the one and only Alyque Padamsee   Sorrell and MediaMonks lift lid on S4 Capital's ambitions Gideon Spanier Media buying, particularly performance marketing, is high on the agenda, Sir Martin Sorrell and Victor Knaap revealed at a Campaign event in London.

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