Tuesday 17 April 2018

WSJ regional VP departs | Y&R wins GNC China business | Boyle adds EMEA to Publicis Media remit

Plus: Chine's Digital A-List 'motivators' announced | Mandatory taxi ads | KFC's spicy visuals
 
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Wednesday, 18 April, 2018

Mark Rogers departs as regional Dow Jones VP

Mark Rogers departs as regional Dow Jones VP

David Blecken

The departure comes after a year in the role and more than a decade at the company.

 
Y&R wins AOR appointment for GNC in China

Y&R wins AOR appointment for GNC in China

Soon Chen Kang 江欣珍

The mandate includes brand strategy, creative development and production on digital and ecommerce platforms in the health and wellness retailer's largest international market.

 
Publicis Media unites EMEA and APAC

Publicis Media unites EMEA and APAC

Gideon Spanier

Gerry Boyle will split his time between Singapore and Europe until the end of the year, when he will move back to the UK.

 
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Meet China Digital A-List's class of 2018: Motivators

Meet China Digital A-List's class of 2018: Motivators

Staff Writer

Motivators (激励者) make their mark in this year's selection.

 
KFC's new spicy chicken ad makes hot things cool

KFC's new spicy chicken ad makes hot things cool

Ad Nut

Ogilvy's new campaign selling Hot & Spicy chicken proves the simplest ads are often the ones we appreciate the most.

 
New taxi screens make ad-watching all but mandatory

New taxi screens make ad-watching all but mandatory

Matthew Miller

OPINION: Moove Media risks creating resentment by making it harder for "captive" Singapore taxi passengers to opt out of advertising.

 
Improving ad standards means investing in them: GroupM

Improving ad standards means investing in them: GroupM

Babar Khan Javed

The EVP of brand safety at GroupM shared the terms advertisers must enforce in order to achieve a clean digital supply chain of 100% viewability.

 

Editor's Picks

Briefs: Joseph Schooling, Weber Shandwick, Golin, BBDO, more

Briefs: Joseph Schooling, Weber Shandwick, Golin, BBDO, more

Follow people moves and account news in our frequently updated weekly digest.

 
Tictoc for Bloomberg launches in Asia

Tictoc for Bloomberg launches in Asia

Babar Khan Javed

Tictoc by Bloomberg offers advertisers a lowered barrier to entry to associate their brand with premium content and audiences of the financial software and data media company.

 
Sorrell: Creating change is easier in hard times

Sorrell: Creating change is easier in hard times

Atifa Silk, Rick Boost

Just weeks before resigning, Sir Martin Sorrell sizes up the challenges posed by consultancies, tech platforms and the need for change in the final part of his Campaign interview.

 
Coming back full circle to the human experience design
Promoted

Coming back full circle to the human experience design

Caterina Camerata, Youli Hooi

The value of the human experience design.

 
Integrating CX into your organisation, part 2: Not just another house guest

Integrating CX into your organisation, part 2: Not just another house guest

Jeremy Thomson

As customer-centric design becomes more popular more companies are realizing its importance. But most seem to see it just another pretty face.

 

Events

Media360Indonesia

Media360Indonesia

Apr 23, 2018

Shangri-La Hotel Jakarta

 
Digital360Festival

Digital360Festival

Apr 25 - 26, 2018

JW Marriott Hotel Shanghai at Tomorrow Square

 
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