Dentsu and DAN profits down | Text100 wins Rolls-Royce

Plus: CNN's big branded-content story, new ANA report, new APAC CEO for Williams Lea Tag

View in web browser   Thursday, 10 August, 2017 Text100 wins Rolls-Royce in SEA Faaez Samadi Agency will develop the company's digital presence.   Dentsu Aegis profit slides 2.7 percent Omar Oakes APAC organic gross profits declined by 3.8 percent, according to the company.   Dentsu cuts revenue and profit forecasts for 2017 David Blecken The company attributes the change to clients reviewing their marketing budgets.     CNN's great big co-creation story Matthew Miller CNN International Commercial's president explains the operation's digital revamp and its success with branded content, especially among adventurous Asian brands.   Williams Lea Tag names new APAC CEO Toby Codrington is also the chief marketing officer of the agency.   New ANA report finds 'transparency concerns' in production process I-Hsien Sherwood In a follow-up to last year's media report, the Association of National Advertisers details "dysfunction" and rigged bids.   P&G global adspend falls to 11-year low after digital cuts Gideon Spanier Procter & Gamble's annual ad expenditure has dropped 1.7 percent to $7.12 billion, the lowest level since 2006, after it abruptly cut its digital adspend.   Editor's Picks 9 campaigns (good and bad) for Singapore National Day 2017 Faaez Samadi In honour of Singapore's 52nd birthday, we take a look at some of the brand campaigns and promotions celebrating the Lion City.   More ads should have death-defying stunts Ad Nut Enough with the tearjerkers and moving family stories. It's time for APAC adlanders to do some stunt work.   What boob thought up this discount scheme? New in our WTF archive: A Hangzhou restaurant embarrasses itself (we can only hope) with a discount based on bra size.   Promoted YouTube, Spotify, Vice and more are embracing chat extensions Staff Writer With brands finding new private avenues for communication, it's time to reevaluate the potential of IM platforms.   Events Agency | Marketer | Partnership Awards Aug 16, 2017 The Fullerton Hotel   Top 1000 Brands Breakfast Briefing | Singapore Aug 16, 2017 The Fullerton Hotel

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