Crazy rich Asia: One of our 50 stories to celebrate | Japan's ad industry goes tapeless: What took so long?

Plus: Chinese more disappointed in brands

View in web browser   Friday, 21 September, 2018 Crazy rich Asia (or at least richer) Faaez Samadi Perhaps the biggest change to happen globally over the past 50 years has been the colossal growth in the economic prosperity of Asia.   What “going tapeless” means for Japanese advertising David Blecken And why did it take so long?   60% in China say brands rarely live up to promises Matthew Miller TOP OF THE CHARTS: Consumers in China care more about how brands behave than the global average, and also feel more disappointed, according to research from Jack Morton.     Briefs: Iris, Cathay Pacific, Salesforce, Deliveroo, Golin, OMD, The Insiders, more Keep tabs on people moves and account news.   Publicis Media boosts commerce with hires across the globe Lindsay Stein The leadership appointments are for the Americas, APAC and EMEA regions.   Text100, Bite merge further; Aedhmar Hynes exits Diana Bradley Holding company Next Fifteen merged Bite and Text100 in Asia and Europe in 2014.   Editor's Picks Meet the 2018 Women to Watch: Nhung Mason of Accenture Learn about Nhung Mason and the 39 other standouts in this year's list of remarkable women in APAC media and marketing.   Consistency key to Radisson brand overhaul Faaez Samadi Realigning its hotel groups under one master brand is the first big step in creating an experience-first hospitality brand for the future, says Eric de Neef.   The top 100 brands in 14 APAC markets We've completed our weeks-long rollout of exclusive brand rankings in 14 APAC markets, each with additional analysis including demographic infographics and insights from in-market experts.   Events Spikes Asia Festival of Creativity Sep 26 - 28, 2018 Suntec Convention Centre   Tangrams Effectiveness Sep 26, 2018 - Sep 28, 2017 Suntec Convention Centre

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