'We are moving from dumb tools to ones that can give us advice': Daniel Bonner
Raahil Chopra
The global CCO of SapientRazorfish caught up with us during the Cannes Lions International Festival of Creativity
MullenLowe Lintas Group rolls out PointNine Lintas
Campaign India Team
Vikas Mehta appointed CEO to lead agency that merges GolinOpinion, LinTeractive and LinEngage
Shell Lubricants focusses on the smoother ride in life
Watch the video by JWT Delhi here
Spikes Asia 2017: Amit Akali among jury presidents
Leads the Healthcare category; only Indian among 14 presidents
Unmetric Engagement Meter: Twitter top 20 (22 June - 2 July)
Posts from Amazon, Twitter, YouTube, Reliance, Maruti Suzuki and more...
Making sense of Vivo's Rs 2,199 crore bid for the IPL
We speak to experts to figure whether Vivo's bid for the IPL title sponsorship makes sense in terms of RoI
Pune warriors team up at Cannes Lions
Prasad Sangameshwaran
With national agencies cutting down on participation in Cannes, regional agencies are seizing the opportunity
New Business League: May 2017 update
JWT and Havas retain their lead
Opinion: Cannes Lions, are you worth it?
Raj Kamble
In an era when everybody talks about ROI in advertising, an ad man wonders aloud about the ROI on advertising's brightest metal
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