New Business League | Is Twitter winning battle against abuse? | LV launches ecommerce site

Plus: Inside the Marriott-Starwood loyalty challenge, men more open to online ads, the danger for Dove

View in web browser   Monday, 24 July, 2017 See the latest New Business League ranking Staff Reporters Creative and media agencies jockey for position in R3's monthly tally of new business.   New Twitter data shows clampdown on online abuse Faaez Samadi The social-network site said new technology means the fight against trolls, one of its biggest issues, is getting better.   Premium Inside the Marriott-Starwood merger's loyalty challenge Jenny Chan 陳詠欣 Hospitality gets personal: Marriott International's Asia-Pacific VP, Irene Lin, explains how intimate customer relations were put to the test throughout its massive Starwood merger.     Louis Vuitton quietly launches ecommerce platform in China Rachel Zheng, Qin Qian The company joins a small group of luxury names offering online shopping, which such brands have handled with extreme caution thus far.   Aussie sports betting app 'trolls' Tour de France cyclists Ad Nut Cheeky stunt for Sportsbet follows an ad that presented infamous sprinter Ben Johnson as an expert in performance-enhancement.   Men are 'more responsive' to online ads Omar Oakes In a study by Shutterstock, men looked at ads longer and noticed more ads than women.   Dove needs to refocus on honesty, not rely on 'stunts' Simon Gwynn, Gemma Charles Dove is losing sight of its strengths following a string of attention-seeking ads this year, industry leaders have warned.   Editor's Picks Programmatic pants Clay Schouest Carat's Clay Schouest shares a chilling vision of a future where machines make all choices-right down to your unmentionables.   Premium Cyber seeing will soon be AI believing Kim Benjamin The next stage of the technological revolution will see search engines that are able to identify any product on sight, and send consumers directly to a site where they can buy it.   Why advertising technology mergers will continue Babar Khan Javed OPINION: As the duopoly gets stronger, adtech platforms realize that the only way to stand a chance is by joining forces.   Move and win roundup: Dentsu, ComScore, Publicis, Grey, Edelman, more Staff Reporters A weekly collection of notable people moves and account news.   Not so great moments in press releases New in our reporter's notebook of WTFery: One press release achieves a record low fact-to-drivel ratio, while another shows us it's [sic] edits.   Events Agency | Marketer | Partnership Awards Aug 16, 2017 The Fullerton Hotel   Top 1000 Brands Breakfast Briefing | Singapore Aug 16, 2017 The Fullerton Hotel

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