China's two-child policy spending impact | DAN launches Merkle in APAC

Plus: Rakuten and Denstu's new venture, the latest 'NewCo' appointment and... lollipop-flavour soaps

View in web browser   Thursday, 27 July, 2017 How China's two-child policy is affecting mothers' spending habits Soon Chen Kang 江欣珍 GroupM's study looks into the media consumption and spending behaviours of expectant mothers.   DAN launches Merkle in APAC with Sokrati takeover Faaez Samadi Sokrati to be rebranded under Merkle umbrella post-acquisition.   Obituary: Paul Lau Jenny Chan 陳詠欣 The head of Mindshare Guangzhou has died at the age of 45.     Rakuten and Dentsu form new marketing solutions firm Olivia Parker The combined venture, titled Rakuten Data Marketing Co. Ltd., will commence operations on 1 October.   'This girl can' goes international with campaign for Australian women Brittaney Kiefer Sport England has teamed up with VicHealth, a health foundation based in the Australian state of Victoria, for a three-year partnership.   How Michael Kors buy will boost Jimmy Choo's headway in China Yiling Pan Michael Kors' sophisticated social-media strategy is set to benefit Jimmy Choo.   'NewCo' appoints Ajay Gupte as MD in Indonesia Gupte is the latest addition to the newly combined MEC and Maxus agency, which remains as yet unnamed.   Editor's Picks Soaps that smell like suckers Staff Reporters Thai parents will need to be vigilant to prevent children from conducting taste tests of a new line of bath and body products that smell like Chupa Chups.   McDonald's CEO: 'We're behaving like a leadership brand' Simon Gwynn The restaurant chain has only "scratched the surface" of the potential for delivery, Steve Easterbrook said, following the brand's strong financial results.   Premium O2O in China: West, take note Tom Doctoroff The explosive phenomenon that is online-to-offline retail in China may not translate directly, but there are plenty of lessons to learn.   'Increased client caution' impacts IPG's results for first half of 2017 Emily Tan Net income falls 28 percent, partly due to sales of businesses, as revenue drops 0.6 percent.   Events Agency | Marketer | Partnership Awards Aug 16, 2017 The Fullerton Hotel   Top 1000 Brands Breakfast Briefing | Singapore Aug 16, 2017 The Fullerton Hotel

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