China's mobile native ad quest | The Trade Desk eyes Asia | Moves & wins

View in web browser   Friday, 14 July, 2017 The quest for better mobile native ads in China Soon Chen Kang 江欣珍 Amplifi China, the media investment arm of Dentsu Aegis Network China, has partnered with leading publishers to dig deeper into consumer mobile behaviours.   Trade Desk CEO: IPO funds will fuel Asian expansion Robert Sawatzky, Olivia Parker Jeff Green predicts Asia will become 100% programmatic before the US.   Move and win roundup: DDB, Nielsen, Lewis, Y&R and more Staff Reporters A weekly collection of notable people moves and account news.     Dentsu to face trial in 'karoshi' case: reports David Blecken The company is set to face a formal open trial for its role in an employee's death.   MullenLowe buys PR agency Salt Omar Oakes Acquisition is in line with MullenLowe's strategy of integrating creative advertising and PR.   Editor's Picks Crowdsourcing content shifts upstream to 'open innovation' in Japan David Blecken Eyeka sees video taking a backseat as companies reportedly start to turn to outsiders for help on business and organisational challenges.   On top down under: Australia's best brands See which brands made our exclusive, just-released top 100 brand ranking for Australia, plus demographic infographics and expert insights.   McCann Japan's 'AI creative director' creator moving to Malaysia David Blecken Shun Matsuzaka will combine a new creative role with a passion for learning more about Muslim millennials.   Events Agency | Marketer | Partnership Awards Aug 16, 2017 Singapore   Top 1000 Brands Breakfast Briefing | Singapore Aug 16, 2017 The Fullerton Hotel   Campaign Jobs   Williams Lea Tag: Content Writer /Editor Wan Chai, Hong Kong

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