Foreign brands' plea to support Pink Dot | Singapore's top 100 brands

Plus: 4 cool retail gizmos, APAC adspend, fertility campaign appeals to Japanese men

View in web browser   Thursday, 15 June, 2017 Foreign brands unite to support Singapore's Pink Dot festival Faaez Samadi Google, Apple, Facebook and other big hitters signed a joint letter asking to support the annual LGBT event, offering compromises to the government.   What brands top the charts in the Lion City? Just published: Singapore's top 100 brands, part of our 2017 Asia's Top 1000 Brands report. Plus, infographics and insight from in-market experts.   Four of the best new shopping gizmos at Retail Asia Expo Olivia Parker, Rick Boost Fitch's 'trend trail' at the ongoing Hong Kong exhibition explores some of the new ways retailers hope to make an impact on modern consumers.     APAC ad growth speeds up, bucking global trend: Magna report Olivia Parker Digital ad spend is also set to overtake TV ad spend in the region for the first time in 2017, says the agency's latest report.   What HK publishers can learn from Vietnam's programmatic space Jenny Chan 陳詠欣 IPG Mediabrands' Hong Kong ‎CEO talks about the "blue-ocean" opportunities for programmatic.   How one brand is trying to change Japanese attitudes to infertility David Blecken Ongoing work for Seem, a home testing kit for men, aims to break down the barriers surrounding a poorly understood subject.   Criteo brings direct header bidding to Asia Babar Khan Javed In response to the growing use of adblockers, a key player in the programmatic ecosystem is upping its game to serve ads that place the customer experience first.   Editor's Picks WeChat 101 for Western marketers Richard Brosgill The ingredients for brand engagement are there, but take some extra effort says Forward3D's Richard Brosgill.   Spotted in Singapore: Nonsense 'oxygenated water' claims New in 'Stranger things', our reporter's notebook of WTFery: A bottled water with bogus health claims.   Vietnam Young Spikes 2017 opens for entries Staff Reporters Online registration is now open.   Home-care industry social trends and top content Ranjani Raghupathi Engagement Meter: Unmetric provides the home-care industry's top 10 recent posts, plus insights into social-media best practices.   Belt and Road: a two-way street Lydia Lee China's Belt and Road initiative isn't just about exporting but opening up communication, says Weber Shandwick's Lydia Lee.   Events The Trade Desk Programmatic Breakfast Briefing Jul 13, 2017 The China Club   Agency | Marketer | Partnership Awards Aug 16, 2017 Singapore   Campaign Jobs   Williams Lea Tag: Social Media Specialist Wan Chai, Hong Kong

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