The latest APAC New Business League | Agencies: J&J wants to pump you up | DAN takes on Intel's global media

Plus: A bad day for WPP | Why are "gay" and "Asian" bad words for brands? | Advice for beauty brands

View in web browser   Wednesday, 10 October, 2018 J&J preaches what it practices on holistic health Robert Sawatzky Ex-marketer leads opening of Human Performance Institute in Asia, with aim to help stressed-out workforces.   New Business League: Rising and falling fortunes Staff Reporters Saatchi & Saatchi, Dentsu, MediaCom, UM, Spark Foundry and Havas Media are among the agencies making moves in R3's latest tally. Plus, see the month's top 10 APAC wins.   Intel hands $300m global media to Dentsu Aegis Gideon Spanier, Daniel Farey-Jones Chip giant consolidates media activity with 'Team Intel', a bespoke offering uniting talent from Carat, Merkle and Amnet.     Biggest APAC marketer headaches: Proving ROI and accurate measurement Staff Reporters TOP OF THE CHARTS: New study finds marketers are too focused on short-term sales.   Vice slams brand safety keyword blacklists Oliver McAteer The media company reveals troubling data that shows terms like "gay" and "Asian" are placed higher on blacklists than "rape," "death" and "heroin."   'A bad day for WPP': What the Ford loss means Lindsay Stein, Oliver McAteer Campaign US reached out to industry experts to see what they think the loss means for WPP.   Briefs: Imagination, AirAsia, AIA, Reprise, Edelman, OC&C, more Who's going where and who won what? Keep up on the week's people moves and business wins in our frequently updated digest.   The thinking behind Facebook's Stories ads Rick Boost Global creative director Andrew Keller breaks down the format.   Editor's Picks 3 ways beauty brands can capture and use customer data Sarah Musgrave How Asia's beauty brands should use the data they have-and get the data they don't.   Agency voices: Regional leaders look forward Staff Reporters We asked four APAC-based agency-network heads to comment for our special 50th anniversary issue.   Premium Diversity in Asia rising, though mindsets slow to change Olivia Parker For a region consistently referred to as 'diverse', we still have a long way to go.   Meet the 2018 Women to Watch: Christine Wang of Publicis Learn about Christine Wang and the 39 other standouts in this year's list of remarkable women in APAC media and marketing.   Agencies react to MeToo accusations in India Matthew Miller Accusations of sexual harassment levied on social media, in some cases anonymously, involve executives and creative leaders from a number of agencies.   Event marketers: What's your favourite venue? Vote now in CEI's Reader's Choice survey.   Events China Innovation Summit 2018 Nov 1, 2018 Guangzhou   Re.Con Thailand Nov 13, 2018 Sofitel Bangkok Sukhumvit

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