Dentsu makes play for part of Septeni | All hail the 'affluencers' | How we misread 'new retail' | Utopeia founder strikes back

Plus: Softbank and the art of the random crossover | Mobile-payments growth | RGA reins relinquished

View in web browser   Wednesday, 31 October, 2018 Dentsu looks to buy into digital conglomerate Septeni for $62m David Blecken The deal is part of Dentsu's efforts to raise competitiveness in digital marketing and business services.   Ipsos heralds Asia's 'affluencers' as a marketer's dream Olivia Parker Ipsos releases its annual survey detailing the changing habits of Asia's most affluent consumers — and highlighting a new breed of high-spending opinion leaders   How we misread 'new retail' Michael Norris 'New retail' in China has thus far been less about consumers and radical technology innovation, and more about the bottom line. However, the revolution is just getting started.     SoftBank and the art of the random crossover David Blecken Already having found success with a long-running Hercule Poirot-style murder mystery featuring a star-studded canine and human cast, the brand is now borrowing from a popular campaign for an eyeglasses brand.   Utopeia co-founder strongly denies #MeToo claims Olivia Parker A letter from lawyers shared by Sudarshan Banerjee says three of four claims are "figments of imagination" and promises legal proceedings against "a criminal conspiracy" seeking to tarnish his reputation.   R/GA's Bob Greenberg hands off global CEO title Oliver McAteer The company's US president, Sean Lyons, takes the reins. Greenberg will remain active at the company through to 2020.   Editor's Picks Forecasts can't keep up with China mobile-payment growth Matthew Miller TOP OF THE CHARTS: Eight out of 10 of the world's mobile-payment users live in Asia, and more than six in 10 live in China, according to eMarketer.   News bites: JWT Manila, Lewis, Nunn Media, BBDO, Fox, more Snack on the latest people moves and business wins from around APAC.   40 Under 40: Sidharth Bhasin of Johnson & Johnson Read about Sidharth Bhasin and the 39 other impressive members of our 2018 list.   To make a relationship, you have to crack a few eggs(?) Ad Nut Film for kitchen-appliance brand Tecnogas delves deep into a troubled couples' relationship. But is it good marketing?   Events China Innovation Summit 2018 Nov 1, 2018 Guangzhou   Re.Con Thailand Nov 13, 2018 Sofitel Bangkok Sukhumvit

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