Tuesday 23 October 2018

#MeToo allegations from Utopeia | Iqos launch stresses design, not health | Facebook woos SMEs with video tools

Plus: MullenLowe launches experience offering | Omnicom wins Daimler | Publicis Singapore wins Emirates
 
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Wednesday, 24 October, 2018

Detailed #MeToo claims against Utopeia's Sudarshan Banerjee

Detailed #MeToo claims against Utopeia's Sudarshan Banerjee

Olivia Parker

Two women have shared in-depth reports of harassment with Campaign Asia, saying Banerjee's wife's position as head of HR at the agency made it particularly hard for them to seek help.

 
PMI focuses on design to power new phase for Iqos brand

PMI focuses on design to power new phase for Iqos brand

David Blecken

Health claims downplayed in global launch of newest products.

 
Getting Asian SMEs on board with Facebook video ads

Getting Asian SMEs on board with Facebook video ads

Faaez Samadi

It's about having easy, 'lightweight' video for direct-response advertisers, many of which are SMEs, says May Seow of Facebook's APAC Creative Shop.

 
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Publicis Singapore wins Emirates creative duties

Publicis Singapore wins Emirates creative duties

New business win follows competitive pitch for markets in Southeast Asia and Greater China

 
MullenLowe launches 'leaner' data-led experience offering

MullenLowe launches 'leaner' data-led experience offering

Matthew Miller

New unit within MullenLowe Profero Japan will work to deliver "quick, tangible wins" for clients in Japan and elsewhere in the region.

 
Omnicom Media Group wins $600M global Daimler media account

Omnicom Media Group wins $600M global Daimler media account

Oliver McAteer

'It's a blow to the Publicis One schtick -- but for GroupM it's an actual loss.'

 

Editor's Picks

Rival brands celebrate eating with hands

Rival brands celebrate eating with hands

Ad Nut

Lifebuoy and Safeguard take different approaches to promoting hand sanitizer in India and the Philippines, respectively.

 
Gender equality isn't a fad, and adland can't treat it like one

Gender equality isn't a fad, and adland can't treat it like one

Rick Boost

The fight is far from over in adland, argues the MD and executive producer of Curious Films.

 
See the latest Asia-Pacific YouTube Ads Leaderboard

See the latest Asia-Pacific YouTube Ads Leaderboard

Staff Reporters

See the top ad video of the month in 12 APAC markets.

 

Events

China Innovation Summit 2018

China Innovation Summit 2018

Nov 1, 2018

Guangzhou

 
Re.Con Thailand

Re.Con Thailand

Nov 13, 2018

Sofitel Bangkok Sukhumvit

 
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