Sunday, 7 October 2018

Emvies 2018: Winners | #MeToo: Advertising speaks up | Changes at Cheil | Bata film | Publicis bags GSK global mandate |

 
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Monday, 08 October, 2018

Emvies 2018: Wavemaker bags 'Media Agency of the Year' title; Vodafone takes top media accolade

Campaign India Team

Lodestar wins Grand Emvie; Mindshare finishes second

 

#MeToo: Advertising speaks up

Campaign India Team

A thread being maintained on Twitter throws up several names from the advertising and media industry

 

Blog: The Flipkart big-billion campaign; over-confidence or nervousness?

Sandeep Goyal

What is the underlying reason behind the multi-starrer big budget campaign from the e-commerce giant?

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Emmanuel Upputuru to replace Sagar Mahabaleshwarkar at Cheil

Campaign India Team

Mahabaleshwarkar was CCO at the agency

 

Bata continues to change perceptions; Sushant Singh Rajput is latest to #BeSurprised

Campaign India Team

Watch the ad film conceptualised by Contract Advertising here

 

Publicis Media wins $1.7 billion global GSK media account

Lindsay Stein

The group created a bespoke agency unit for the business, according to people with knowledge of the matter.

 

Editor's Picks

Spikes Asia 2018: FCB Ulka, Propaganda bag Grand Prix; TBWA most awarded with 10 wins

Campaign India Team

Cheil (two), DDB Mudra (two), BBDO and Lodestar also win Gold

 

Apple regains crown as world's most valuable brand as Facebook value sinks

Alex Brownsell

Apple has beaten Google to return to the top, with Amazon in third place.

 

Clients said "take the Sorrell offer": MediaMonks CEO

Robert Sawatzky

MediaMonks CEO shares his new ambitions with the backing of Martin Sorrell and public money.

 

Picture Gallery: Images from IndIAA Awards 2018

Campaign India Team

The IndIAA Awards were held in Mumbai on 31 August. Here are pictures from the event.

 
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