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Marketing to Japan's insecure generation Yutaka Tsuda, John Woodward Having grown up online, young Japanese see their smartphones as an extension of their physical being, and follow an intricate etiquette governing social interaction. | |
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| DMA China Dec 6, 2016 HYATT ON THE BUND, Shanghai | | | Agency of the Year 2016 Dec 8, 2016 South Asia, Greater China, Australia/New Zealand, Japan/Korea and Southeast Asia | | |
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