Sorrell on MediaMonks buy: "We need to be in India" | Agency Report Cards: Famous Innovations, FCB Ulka | Ikea film | Opinion: ASCI on surrogate advertising - too little, too late

View in web browser   Wednesday, 11 July, 2018 Sorrell on MediaMonks buy: "We need to be in India and probably Japan" Gideon Spanier In an interview with Campaign, Sir Martin Sorrell insisted his new company, S4 Capital, is listening to clients because they are "questioning" how agencies are delivering work.   Agency Report Card 2017: Famous Innovations Campaign India Team We assess Famous Innovation's 2017 performance in India, based on its business results, its innovation and initiatives, its work and awards and its people and leadership.   Ikea showcases offerings for India, hopes to 'make everyday brighter' Campaign India Team Watch the ad film conceptualised by Dentsu Impact here   Agency Report Card 2017: FCB Ulka Campaign India Team We assess FCB Ulka's 2017 performance in India, based on its business results, its innovation and initiatives, its work and awards and its people and leadership.   Opinion: ASCI on surrogate advertising: Too little, too late Carol Goyal The author reproduces an e-mail exchange with the ASCI regarding surrogate advertising during the IPL   Spikes Asia 2018: Agnello Dias and Sudeep Gohil among jury presidents Campaign India Team Dias will head the 'Radio and Audio' jury, while Gohil takes charge of the 'Creative Effectiveness' category   Sorrell reveals 'very different approach' with €300m MediaMonks deal Gideon Spanier The planned acquisition marks a spectacular return for Sorrell - just 87 days after he abruptly exited WPP on 14 April after 33 years at the helm.   Editor's Picks Agency Report Card 2017: The unveiling Campaign India Team How did agencies perform in 2017 and what differentiates them from the rest   Promoted Partner Content: Back of the net! Campaign India Team Celebrating the best in UK creativity at Cannes   Samsung CMO vies to make her brand more human than Apple Robert Sawatzky Younghee Lee's efforts to humanise Samsung aim at positioning the brand as warm, "open" and "democratic", in contrast to Apple's stark "dictated" and "elitist" approach to technology.   Ram Sehgal to be honoured with the AAAI Lifetime Achievement Award Campaign India Team The advertising veteran grew the JWT operations to a global scale and was associated with Contract and later, Rediffusion

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