Is Sorrell eyeing up APAC? | McCann fires Perrott | HSBC airport campaign

View in web browser   Friday, 13 July, 2018 Could Sorrell's next move be in Asia-Pacific? Lindsay Stein Industry insiders weigh in on which shops may be on the former WPP CEO's radar.   McCann Health terminates global CCO following employee complaint Oliver McAteer Jeremy Perrott violated the agency's code of conduct. This marks the second termination of a prominent global industry figure this week based on employee complaints, following Ogilvy's firing of Tham Khai Meng.   Localised HSBC hexagons land in airports around the world Robert Sawatzky Dubbed one of the world's largest out-of-home brand campaigns, the latest 'Together we thrive' campaign will appear in 17 airports across nine global markets.     Only a third of APAC agencies insource programmatic media buying technology Babar Khan Javed A study by ExchangeWire found that APAC-based advertising agencies trail below other regions despite benefits around insourced programmatic capabilities such as closer relationships with publishers and bespoke client offerings   Publicis Groupe expands country model to eight key markets Omar Oakes Publicis Groupe has expanded its "country model" to eight key global markets and APAC chief Loris Nold will now oversee the Middle East and Africa as well as Asia-Pacific.   Will the acquisitions by Forrester Research reinvent analysis firms? Babar Khan Javed The market has proven that real-time CX insights are an operational advantage.   Editor's Picks Twitter purge of locked accounts welcomed by Unilever's Keith Weed Simon Gwynn Some Twitter accounts could lose millions of followers when the social platform purges large numbers of "locked" accounts this week.   Ogilvy Worldwide creative chief fired after internal investigation Lindsay Stein Tham Khai Meng has been with Ogilvy since 1999.   Overseas consumers will not be a priority for WeChat Pay Jenny Chan 陳詠欣 It will not be possible for foreigners, except in Hong Kong and Malaysia, to use WeChat Pay local-currency wallets in the near term, as the payment brand is prioritising Chinese outbound tourists.   Events Brand Summit China 2018 Aug 23, 2018 Shanghai   Top 1000 Brands Breakfast Briefing | Singapore Sep 6, 2018 Singapore

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