Sunday, 23 October 2016

Wrigley film; Brand Kohli and Brand Dhoni: The Unfolding Story; Creative Critique: Ad Reviews 19 September to 4 October; New Business League: MullenLowe, Mindshare remain on top

 
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Monday, 24 October, 2016

MMGB: Wrigley 'mints' a refreshing love story

Campaign India Team

Watch the ad film conceptualised by BBDO India here

 

Brand Kohli and Brand Dhoni: The Unfolding Story

Raahil Chopra

Who is the bigger brand today and who is bigger for brands?

 

Creative Critique: Ad Reviews 19 September to 4 October

Campaign India Team

Hakuhodo India's Elvis Sequeira and Campaign India's Gokul Krishnamoorthy review ads from the fortnight, while Population First's Dr AL Sharada scans them through a gender lens

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New Business League: September 2016 update

Campaign India Team

MullenLowe Lintas Group, Mindshare remain on top

 

On the Campaign couch: Should I play nicely with my competition?

Jeremy Bullmore

Why should I play nicely with my competition? Our agony uncle Jeremy Bullmore answers this latest career dilemma.

 

Editor's Picks

Dave Trott's blog: Trumped up

Dave Trott

The author explains why the real estate tycoon running for US presidency might be the 'ultimate brand'

 

Images from the Swamys' industry dinner on 30 September

Rashmi Mallya

Srinivasan and Shekhar Swamy of the RK Swamy Hansa Group hosted a dinner for the industry on 30 September in Mumbai. Here are some images.

 

IndIAA Awards 2016: Images from the awards night

Rashmi Mallya

The IndIAA Awards 2016 were held on 16 September 2016 in Mumbai. Here are some pictures from the night.

 

Images from Emvies 2016

Rashmi Mallya

The Emvies 2016 awards night was hosted in Mumbai on 2 September. Mindshare retained its Agency of the Year title, while HUL reclaimed the Client of the Year honour.

 
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