Thursday 22 December 2016

Pick of the Week: Snapdeal; Year-ender: 'Donald Trump was the best marketer of 2016': Karan Sarin; T.O.M. Tweekend; Starcom bags Mars in India; Weekend Wrap: 23 December 2016

 
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Friday, 23 December, 2016

Snapdeal unboxes happiness for puppies, appeals for adoption this festive season

Campaign India Team

Watch the digital film conceptualised by Famous Innovations here

 

Year-ender: 'Donald Trump was the best marketer of 2016': Karan Sarin

Campaign India Team

We ask marketers for their stand-out moment of 2016, and a prediction for the year to come

 

T.O.M. Tweekend

Campaign India Team

Some tweets that caught our attention this week

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Publicis Media does best out of Mars' £400m media review

Gideon Spanier

Starcom to handle the brand in India and Germany

 

Weekend Wrap: 23 December 2016

Campaign India Team

In the news: Apis India, ASCI, Media World Ventures, Pantene and Thought Blurb

 

Pick of the week: Snapdeal's 'Christmas is for everyone'

Campaign India Team

The film by Famous makes a timely point in the season of goodness

 

Foyr appoints Havas to handle media mandate

Campaign India Team

Agency's Bengaluru office will handle the business

 

Editor's Picks

Effies 2016: Images from the awards night

Rashmi Mallya

MullenLowe Lintas Group retained the 'Agency of the Year' title while HUL retained the 'Client of the Year' accolade

 

Campaign South Asia AOY 2016: In pictures

Campaign India Team

The South Asia leg of Campaign's Agency of the Year Awards were hosted in Mumbai on 30 November. Here are images from the night.

 

Opinion: How storytelling defeated rationalism

Tham Khai Meng

After half-a-century, the necromancers have finally defeated rationalism, says the author.

 

Campaign South Asia AOY 2016: Mindshare, Ogilvy win top honours

Staff Reporters

Ashish Bhasin retains 'South Asia Agency Head of the Year' title, as does Josy Paul in the 'South Asia Creative of the Year' category; MullenLowe Lintas Group is 'India Creative Agency of the Year' again

 
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