Wednesday, 28 December 2016

Panasonic, Netflix films; Rewind 2016: Joseph George on 'The Crisis of Consistency', Positioning and Differentiation: The Bajaj Way; Year-enders: Rahul Mathew on team work, Shriram Iyer on 'newer ways to transact'; FB Top 20 (11 to 20 Dec.)

 
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Thursday, 29 December, 2016

Panasonic prods youth to pursue travel dream, with resolute young woman's story

Campaign India Team

Watch the ad film conceptualised by Sociowash here

 

Netflix makes the case against going out on New Year's eve, says 'Try this at home'

Campaign India Team

Watch the ad film conceptualised by The Glitch

 

Rewind 2016: Opinion: The Crisis of Consistency

Joseph George

The author recommends more than one position for Brandsutra 2.0

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Rewind 2016: Positioning and differentiation: The Bajaj way

Campaign India Team

The motorcycle major's MD Rajiv Bajaj explains the strategy behind the 'Invincible' new offering, V

 

Year-ender: 'Teamwork over individual brilliance': Rahul Mathew

Campaign India Team

We ask adlanders for their standout moment of 2016, and an outrageous prediction for the year to come

 

Year-ender: 'Women empowerment and space explorations will continue': Shriram Iyer

Campaign India Team

We ask adlanders for their standout moment of 2016, and an outrageous prediction for the year to come

 

Unmetric Engagement Meter: Facebook top 20 (11-20 December)

Campaign India Team

Posts from Biba, Tripoto, Visa, Happily Unmarried, BikeDekho and more...

 

Editor's Picks

Parachute Advansed encourages women to be themselves, say #ConfidentInMySkin

Campaign India Team

Watch the digital film conceptualised by McCann Worldgroup here

 

MMGB: Ola rides AIB's #PeekeMatChala

Campaign India Team

Watch this fun video before New Year's eve

 

Opinion: The Emotional Grand Prix

Josy Paul

While clarifying that awards are important, the author says the effect of work on the people it touches is truly special.

 

Opinion: We need to blend into the future with balance

Prasoon Joshi

The author peeks into subliminal changes and reflects on what 2017 holds for marketing

 
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